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Diet Coke calls ad pitch

from an agency of record model and build the brand's links with the fashion world....The soft drinks giant has started talks with agencies, including UK shops, ahead of a contest ... -Cola. The Diet Coke agency process follows the announcement by Jonathan Mildenhall, the Coca-Cola vice president ... combination of content agencies with different expertise for 2012 and beyond." Mother became the agency ...

Pizza Hut launches A-Team pizza campaign

The "Hungry for Action" campaign was produced by digital marketing agency Blue Barracuda and includes a microsite, Facebook game, and online marketing campaign, which will promote the film and restaurant brand partnership and drive pizza sales. The Facebook game, 'Hungry for A-Team Action ...

Agencies line up for Glenmorangie

LONDON - Glenmorangie, the single malt whisky brand, is on the hunt for a creative agency for its...The AAR is handling the review, and has contacted a number of agencies for pitch meetings. The Glenmorangie Company, which also owns the Ardbeg Distillery, has recently produced all the advertising for its ... with the Edinburgh-based Story. The agency has produced award-winning direct marketing campaigns for both ...

Kellogg hires CMW to promote new Krave brand

The agency picked up the project after a pitch against undisclosed agencies. Krave is the first cereal launched by Kellogg in the UK that specifically targets the young adult market. CMW will now aim to raise awareness of the new product through an online ad campaign and the creation of the Krave microsite ...

Saint@RKCR/Y&R lands Kopparberg

The agency won the brief following a pitch against undisclosed agencies. The process, which kicked off in October last year, was handled by the AAR. Kopparberg is currently the third-largest premium packaged cider brand in the UK, behind Magners and Bulmers, but the company is keen to attempt ...

Walker Media wins Haribo UK account

Walker won the brief after a pitch against three other agencies. The incumbent on the account, Mediaedge:cia Manchester, is understood to have repitched. Katy Clarke, Haribo's group product manager, handled the process. Haribo, whose products are mainly made up of liquorice and jelly sweets ...

Yeo Valley calls pitch for £3 million creative brief

The company has approached a number of London agencies with a view to making an appointment ... was created by Publicis, the incumbent at the time. The agency no longer works with the brand after parting ... of undisclosed agencies. Yeo Valley is a family owned business that as well as yoghurt, also produces cheese ...

Agencies line up for Bordeaux wine task

, is on the hunt for a UK advertising agency....The agencies selected to compete for the business will be invited to a pitch at its head office ... of its campaigns in-house, is seeking an agency to help promote Bordeaux wines to a UK audience ... premium brand in a bid to stave off competition from the New World. The search for an agency follows a ...

Lindt kicks off £15m pan-Euro review

LONDON - Lindt & Sprungli, the chocolate manufacturer, is looking for a network agency to handle...Agencies received RFIs last week and initial meetings are expected next week. The pitch has been called as part of a consolidation exercise. The company employs a number of regional agencies to work on specific local briefs, but is now looking for a single network agency to handle its entire account ...

LMFM wins digital Bacardi business

The agency won the business after a pitch against undisclosed roster and non-roster agencies. It is the first time the agency has won a brief for the brand. LMFM will create a digital campaign centred around an online competition called "Bacardi ten4", which challenges ten friends to team up and tackle ...

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