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Nivea has launched a Facebook app that allows people to select a friend, buy a Nivea gift set and then get free, personalised wrapping paper, featuring themselves and their chosen friend.
The campaign, created by Agency Republic, lives at www.quackyraces.com , where users can choose from a selection of five ducks. Each duck requires different amounts of love, sleep and food to be able to complete in the race and users can decide what the optimum level of care is to make their duck ...
, is set to reunite Maurice and Charles Saatchi with their former agency for the first time in six years ... out of the group's Bates agency and into rival AMV. BBDO. Further turmoil followed as the agency ... between the two agencies may have abated over the years but the rivalry remains. Earlier this year ...
OgilvyOne celebrates becoming Campaign's Direct Agency of the Year 2011 for a second year running....OgilvyOne hosts over 100 people from the agency, Ogilvy Mather, clients and friends at the upmarket Ivy Club to toast its success. ...
McCann Erickson is continuing its campaign for the Newspaper Marketing Agency that kicked-off last
In a bid to turnaround the criticism that newspapers are an outdated medium, the NMA has launched a campaign aimed at encouraging advertisers to utilise press advertising.
MWO has unveiled a new campaign for the FSA that singles out bread, cereals and pasta sauces as products that can contain unhealthy levels of salt.
Gallery: Media Week introduces the UK's leading media agency bosses, following the release...See gallery here. Publicis agencies Starcom MediaVest and ZenithOptimedia each shed more than 15% of their media billings last year, according to Nielsen, with MediaCom retaining its status as the number one media agency for the seventh year in a row. Full story. ...
MediaVest and Mindshare are among the 11 media agencies that have been shortlisted for The National...agencies to devise the most innovative and creative ad campaign for an individual brand. The agencies had ... . Launched in June, in association with Campaign and Media Week, it offers advertisers and agencies ... thinking and we are excited to see how the shortlisted agencies have utilised our brands in new ...
Picture research agency, Getty Images, has launched a new print campaign by Israeli agency Shalmor
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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