13 Mar 2012
| by Hamish Nicklin, Industry leader, creative agency at Google
People come to YouTube for one of three reasons: to be entertained, to be educated or to express themselves.
06 Feb 2009
| by Alex Brownsell
LONDON - Tourism agency VisitScotland is looking for a marketing agency to handle its campaigns...The agency said it is looking for an agency to provide marketing, media and online marketing services', including creative work, media planning, event marketing and all below-the-line activity. The three-year contract will be worth up to 3m. Earlier this year the tourism body, which is funded ...
03 Dec 2010
| by Sarah Shearman
It has appointed digital specialist the BIO agency to relaunch and rebrand its website for the UK and international markets. Bottlegreen is looking to create a site to reflect its brand positioning as "easy to share, fun and good for you". The brand is also planning to roll out a social media campaign ...
24 Jun 2009
| by Fiona Ramsay
LONDON - Premier Foods has appointed Agency Republic to manage digital communications for Hovis...-fareast-language:#0400;
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This is the first time Premier Foods has appointed one agency to handle Hovis' digital advertising. In the past, it has worked with various agencies including Code ...
24 Aug 2009
| by Fiona Ramsay
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The appointment of the company's first media agency from ...
03 Nov 2009
| by Becky Charles
LONDON - Agency searches can be arduous, but thoroughness pays dividends....activity. Despite the lucrative prize of a big win, agencies frequently bemoan the fact ...
. Initial talks are held to formulate the introductory brief, followed by discussions to screen agencies ...
, with the shortlisted agencies accounting for at least two days of a marketer's time. Once three or four agencies ...
06 Jul 2009
| by Joe Thomas
from Setanta, is understood to be looking for a digital agency to handle a UK-specific brief....In the US, ESPN, which is owned by Walt Disney, works with Wieden + Kennedy New York and it is thought that UK activity for above-the-line campaigns will run out of its London office. A spokesman for ESPN would not comment on agency arrangements in the UK. We currently have nothing to announce,' he ...
25 Mar 2009
| by Staff
LONDON - McDonald's has appointed Oystercatchers to conduct an agency search for its employer brand...Oystercatchers will handle all initial agency contact on behalf of McDonald's and will be responsible for recommending a pitch shortlist. Agencies will be invited to demonstrate how McDonald's can ...
of a strategic review of our partner agencies we feel that now is the right time to put this account ...
22 Dec 2009
| by Joe Thomas
LONDON - The Royal Navy is looking for a digital marketing agency to handle its communications...The Royal Navy has invited six agencies to pitch for the account, which is being handled by the COI. The successful agency will be tasked with implementing a strategy that places digital ...
estate. The agency will also work alongside the Central Office of Information's (COI) Interactive ...
27 Jan 2010
| by Nicola Clark
LONDON - The Environment Agency is to encourage anglers to take up their rods and go fishing...-fareast-language:#0400;
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The agency has appointed Think Publishing to create eight ...
regularly. The magazine is the latest addition to Think's portfolio of work for the Environment Agency. The agency also publish a range of Where to go fishing guides, as well as the Reel Life magazine ...