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BBH wins Yeo Valley's £5m ad account
by Publicis, rolled out at the start of 2008. The activity introduced the strapline 'A breath of fresh air ...
Specsavers parodies Lynx bikini commercial
The new TV ad, 'Specs effect', merges the two straplines from both brands 'Should've gone to Specsavers' and The Lynx effect' to form the strapline 'The should've gone to specsavers Effect', which appears at the end of the ad. Created by the retailer's in-house creative team, the ad aired ...
ITV1 HD channel to launch on 2 April
's HD channel. Programmes which will air on the channel include 'Father Son', 'Identity', 'The ...
Psion appoints MRM London to handle integrated ad account
the telecommunications giant sell Psion mobile computers to customers in the UK, Germany and France. Nick Eades, chief ...
Roster agencies on alert as Philadelphia calls DM pitch
-minute shows, which aired daily on UKTV's Good Food channel. ...
TV trading season blighted by more advertiser disputes
for brands including Nurofen, Vanish, Air Wick and Clearasil are not running on C4 and the majority of Sky ...
Publisher De Agostini appoints Carat for global media
Carat has scooped the publisher's media account in five markets, including the UK and De Agostini's home market of Italy, but MPG has retained the account in France. The consolidation, which follows a pitch between Carat and other De Agostini roster agencies including OMD, ZenithOptimedia and MediaCom ...
Robbie Williams stars in Nikon European ad campaign
Using the strapline, 'I am Nikon,' the campaign plays on Nikon's existing strategy theme of being 'At the heart of the image' and will take a behind-the-scenes look at what the statement means to budding photographers. It will run throughout Europe and South Africa, with the first TV ad airing ...
Chris Ingram: Fifty years in media
the border in Canada, in France and the UK, each with a different model -nothing yet was stirring elsewhere ... Times or MTV. Cable opened up the subscription model as an alternative to free- to-air television ...
Expedia appoints Essence to digital creative and media accounts
on Expedia-branded sites across 12 European countries, including the UK, Germany, France and Spain ...
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