CREATIVE STRATEGY: Do the boring bits have to be boring? No, says Air NZ
14 Apr 2011 | by Simon Kershaw
burying yourself in your holiday novel or presentation notes. Well, Air New Zealand has decided ...
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Think BR: When the Chinese talk about air... what does that mean?
28 Dec 2011 | by John Coll
When the Chinese talk about air... what does that mean? This was a question posed by my client ... , and the way we understand it, is true the world over: air, medicine, water, consideration, even the sun ... and learning in the past, and it most certainly will again in the future. Oh yes, the air question ...
BBC channels to air Royal Wedding live in Asia
18 Mar 2011 | by Benjamin Li
in Asia will also be airing a host of royal documentaries in the lead up to the event. Programmes ...
France vs Mexico most-watched TV show in primetime
18 Jun 2010 | by Maisie McCabe
France's World Cup group game against Mexico beat 'Big Brother' in the primetime ratings war last night, with an average of 6.7 million viewers between 9pm and 10pm, according to unofficial overnight figures.
BBC to air second series of EastEnders web spin-off
08 Apr 2010 | by Anne Cassidy
the beauty salon run by 'Eastenders' character Roxy. The first series of 'EastEnders: E20', which aired ...
Twitter-hacking suspect arrested in France
25 Mar 2010 | by Staff
LONDON - A man suspected of hacking into Twitter's system, gaining the passwords of Barack Obama and Britney Spears, and distributing confidential documents to the media, has been arrested in France.
France backs warnings against Microsoft's IE
19 Jan 2010 | by Sara Kimberley
LONDON - France has backed Germany's calls for users to stop using Microsoft's Internet Explorer due to "vulnerability" in the system.
Google targeted with ad tax in France
08 Jan 2010 | by Sara Kimberley
LONDON - Google is under threat of being taxed on its advertising revenue in France as part of president Nicolas Sarkozy's ambition to regulate the internet, according to reports.
Customer's tweet inspires Air New Zealand ad campaign
22 Oct 2009 | by Jacquie Bowser
LONDON - Air New Zealand has launched an ad campaign with a strapline inspired by a passenger..., it came across a tweet by a customer who had just flown with Air New Zealand. The tweet said: "Just flown Air New Zealand from LHR to LAX. Best airline I've experienced. Food IFE great. Staff allowed ... . Air New Zealand is said to trust its crew members to uphold the firm's brand and service values ...
Air New Zealand staff strip for eye-catching safety video
29 Jun 2009 | by Jennifer Whitehead
LONDON - Air New Zealand is attempting to defeat plane safety video fatigue by creating a new...9.6926 Normal 0 The video carries all the usual safety information but delivered in a tongue-in-cheek manner and with delightfully fruity Kiwi accents, reminding passengers that on a "sivin three sivin three hundred", "the nearest ixit could be behind you". The stunt ties in with Air ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
