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Jaguar to air Homeland-themed ad

Jaguar has partnered with Channel 4 to air a bespoke contextual ad that plays on the themes...the premiere, Channel 4 will air five two-second blipverts in each of the five ad breaks during the show ... will air the special 'Homeland'-themed ad, made by Spark 44. Chris Cardew, strategy director, business ... 4 aired a special ad displaying Twitter responses to its premiere of the trailer for the Ridley ...

Air New Zealand 'premium enjoyment' by Albion

Albion has created digital and print work for Air New Zealand....The ad executions take viewers directly into Air New Zealand's cabin, giving a first-person view of what travellers experience and how they can enjoy the space, whether flying alone or with a partner. ...

Air New Zealand 'The Kiwi Sceptics' by Host

Air New Zealand has launched its biggest Australian campaign in the past decade....The campaign, " Air New Zealand Presents: The Kiwi Sceptics " is an online reality show, created by Host and narrated by the comedian Rhys Darby. Each episode documents the airline's attempts to convert four Australian "Kiwi sceptics". ...

Love is in the air at IPA

Stick on a Barry White track, slip into something comfortable and let adland smoothie Moray MacLennan make your Valentine's dreams come true.

Weight Watchers France 'treat yourself better' by Fred & Farid Paris

The latest Fred & Farid Paris campaign for Weight Watchers France was shot and directed by Rankin.

Air France 'Charlotte Gainsbourg preview' by BETC Euro RSCG

Air France Music is enabling fans to discover four brand new tracks by Charlotte Gainsbourg two...From 21 November, Charlotte Gainsbourg will put a first unreleased track online exclusively on Air France Music s Facebook page. The fans will be at the heart of the event: one by one, the three other ... to her favourite spots in the English capital. As a part of its earlier musical initiatives, Air ...

Orange 'what's your IQ?' by Ogilvy & Mather, France

Ogilvy in France has created a Facebook app, called FPA (Favourite Profile Awards), which intuitively monitors and measures a user's profile influence on the social network, for Orange.

Air New Zealand backs Skycouch with quirky videos

Air New Zealand has launched a series of online videos in the US, featuring sheep twins, Playboy...In March, Air New Zealand extended its relationship with Albion, the incumbent agency on its pan ... West Coast for the airline. The quirky ads focus on Air New Zealand s Skycouch concept, which allows ... London, which has worked with Air New Zealand since 2008, last year launched a press and outdoor campaign ...

Reckitt Benckiser prepares Christmas ad campaign for Air Wick

its new Air Wick Christmas collection.

Air Asia appoints Maxus to UK media

Air Asia, the low-cost airline based in Malaysia, has appointed the WPP media agency Maxus..., which kicked off last December. Maxus will handle media to promote Air Asia's budget services from ... to handle Air Asia's media in Malaysia. Air Asia, which launched in 2001, began operating flights between ... and Australia featuring among its busiest routes. Tony Fernandes, the chief executive of Air Asia, has also ...

 

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Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.