30 under 30: the winners - Part Two
26 Jul 2010 | by Harriet Dennys
sector, where he helped set up the UK s first independent mobile media buying agency, Over the Air Media ...
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Tesco needs to up its marketing strategy for non-smartphone users
15 Jun 2011 | by Loulla-Mae Eleftheriou-Smith
of the ad airing". The ad demonstrates Tesco's iPhone app that allows consumers to scan products ...
Marketing round table: outsourced contact centre bosses expect to pick up business during downturn
24 Nov 2008 | by Richard Abbott
by procurement departments, there is also a sense of frustration in the air. Mark Bates, chief executive of LBM ...
Turner goes viral for Cartoon Network
05 Mar 2008 | by Andrew McCormick
Digital agency Ralph created the game Robotboy: Professor Moshimo s Robot Testing Lab, to raise the profile of the cartoon, which airs at 4pm every weekday. The game gives fans ownership of a virtual robot that they train to develop various skills, with their efforts rewarded with weekly prizes from Turner. The site ...
Rivals step in to help stranded BA customers
29 Jan 2007 | by by Jemima Bokaie
with the journey that would have been made by air. Bmi has placed larger aircrafts on existing routes from Monday ... on the Ryan Air website. British Airways has cancelled more than 1, 300 flights on Tuesday 30 th ...
Telesales most annoying marketing methods says survey
20 Dec 2006 | by by Joanne Payne
Telephone cold-calling is the most disliked method of direct marketing, with texts coming a close second as the most intrusive method of contacting consumers. The survey involved five main European countries: UK, France, Germany, Italy and Spain. All territories cited telephone marketing as the most ...
Orange call centre waiting times up after broadband offer
08 Sep 2006 | by by Jennifer Whitehead
Orange, owned by France Telecom, rebranded the Wanadoo broadband service at the beginning of June this year. At the same time, it launched an offer for customers on a mobile phone contract of £30 a month or more, giving them a free broadband connection. Although the former Wanadoo service centre is still ...
Kingston hires Base One for Omnetica direct marketing push
01 Mar 2005 | by Joe Lepper
Hempstead, Omnetica specialises in enterprise networks, and has offices in France and Italy, employing more ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
