Digital report: Ecommerce - The great ecommerce opportunity
11 Nov 2011 | by Adam Woods
Fowler. Having had 200,000 visitors to its site in total before the (paid-for) video aired in March 2010 ...
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Sir Stuart Rose: I'm going mobile
23 Dec 2011 | by Andrew McCormick
, why can't I buy Y?". There is also an element of 'finger in the air'. I have no idea what the take ...
Think BR: It takes two to tango
25 Oct 2011 | by Guy Phillipson
I ve recently returned from a business trip to Argentina. The IAB in Buenos Aires asked me to present at their industry conference, and explain how the UK became the most successful online advertising market in the world, commanding 27% share of spend. Whilst the Argentines enjoy a huge share of tango ...
Debenhams launches online interactive TV channel
25 Oct 2010 | by Ben Bold
Debenhams TV will be hosted on the retailer's website and the firm plans to air content in-store. The channel has been designed to give online shoppers an experience distinct from that offered by other fashion retailer websites. Programming will include interviews with top designers, including Ben de Lisi ...
Vogue hosts Fashion's Night In digital shopping event
18 Oct 2010 | by Katherine Levy
, China, Korea, Spain and France. Stores in the participating countries opened their doors until late ...
How long can the UK dominate the European digital landscape?
11 Oct 2010 | by Catherine Borrel
digital advertising markets by value, the UK, France and Germany, accounted for 60% of the 14.7bn spent ... Norway 1%, France, Denmark and Netherlands at 2% and Germany 5%. It was the smaller, less mature markets ... " markets, those of Germany and France, lie in 6 th and 7 th position, with 18% and 15% respectively ...
H&M and Zara ready online stores
09 Aug 2010 | by Sarah Shearman
in the UK two weeks earlier, on 2 September. As well as the UK, Zara online will also go live in France ...
Shopping.com makes senior hires to drive European operation
07 Apr 2010 | by John Reynolds
as its new UK managing director and ex-Bebo executive Laurence Pichot as MD in France as it looks...include the UK, Germany and France. ...
Travel comparison site scales back due to recession
19 Dec 2008 | by Alex Brownsell
innovations is still set to go live in January - creating bespoke, holiday packages protected by the Air ...
Bigmouthmedia to lead Cdiscount UK launch
18 Dec 2008 | by Dan Leahul
LONDON - France's largest e-commerce retailer Cdiscount has appointed bigmouthmedia to lead...Bigmouthmedia won the account after a competitive pitch and will run Cdiscount's SEO campaign. The website, which is three-times larger than Amazon in its native France, will be looking to undercut the competition by up to 50% with a range of aggressive sales. Arfan Sabir, online marketing manager at Cdiscount ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
