Search results for Air France

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Loyalty schemes to push mobile payments

, and former managing director of BA s Air Miles scheme, said: "Anything that makes loyalty redemptions easy ...

Asics prioritises eCRM with agency appointment

The agency has also been tasked with the creation of a campaign to support the refreshed MyAsics portal and ongoing delivery of its multi-language programme throughout Europe. Activity covers Germany, Holland, Italy, France. Benelux, Austria and the UK. Tim Williams, Underwired's planning ...

Fashion site My-Wardrobe on the hunt for digital agencies

is for its expansion, which will include entering France and Germany in 2011. Positioned ...

Groupe Aeroplan appoints former PepsiCo marketer David Johnston

in January. Johnston will also oversee operations of Rewards Management Middle East, the operator of Air ...

Online retailer Zooplus signs up to ipoints loyalty scheme

the scheme to other markets in Europe to encourage customer loyalty, starting with France." ...

Marketing Direct: List Report 2009

an increase in the amount of data they sold last year, change is definitely in the air. The market has moved ...

REaD Group hires Dawn Orr to head Scientia Data

before launching Naviant Europe, an online specialist operating across the UK, France and Germany. She ...

Europcar selects Bigmouthmedia to handle search

in Germany, France, Italy, Spain, Belgium and Portugal.

Macmillan direct campaign to feature cancer sufferer

The shift away from Macmillan's usual 'service' focus to a more emotive emphasis is part of plans to attract 17,500 additional donors. DRTV ads, featuring breast cancer sufferer Suzie France and detailing her experience of the disease, will run across satellite and Freeview channels. The TV work ...

Benecol appoints agency for CRM

-year deal to sponsor Classic FM's weekday Requests programme. The show also airs on Saturdays for two hours. In addition to on-air marketing, which adopts the strapline 'Take control of your cholesterol with Benecol ...

 

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.