CAMPAIGNS: Kissing puts Vaseline on public’s lips - Consumer PR
15 Oct 1999 | by MAJA PAWINSKA
stormed radio stations to give presenters a smacker on air. Measurement and Evaluation ...
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Consumer Affairs: PR takes sides as war on Watchdog hots up - An alliance of top companies in the UK is taking on the BBC’s Watchdog programme. But there could be a high price to pay for being seen to challenge the consumers’ champion
01 Sep 2000 | by ROBERT GRAY
. Hardly surprising given that the company was criticised in six episodes of Watchdog aired between ...
Diary: When it comes to loo paper, you’ve got to hand it to this guy
21 Aug 1998 | by IAN DARBY
drying hands on a hot air dryer. This isn t as strange as it sounds because Vezey s research ...
Ketchum hired to score for World Cup sponsors
03 Oct 1997
sponsors of the football World Cup in France....Ketchum Paris has been appointed by sports sponsorship company ISL to publicise the official sponsors of the football World Cup in France. The agency will assist ISL in the largest scale ... in France for the sponsors, starting from the World Cup draw in Marseille on 4 December. Much ...
Profile: Marina Galanti, Body Shop International - Co-ordinating the Body parts/Marina Galanti prepares to become the PR brains behind the Body Shop
25 Apr 1997 | by JEMIMAH BAILEY
that it is only her second day in the job. Well-groomed and elegant, Galanti is refreshingly free of airs ...
FOCUS: CORPORATE HOSPITALITY - Learning to be the host with the most/Nobody does business on the strength of a good lunch anymore, but a day trip to the Grand Prix in Monte Carlo is an entirely different matter. Susan Gray looks at the evolution of corpor
21 Mar 1997 | by SUSAN GRAY
France play Holland at Anfield. The trip included a stop at services on the M1 to take a break ...
Boots’ PR prescription for brands’ image boost
24 Jan 1997 | by DANNY ROGERS
in the UK, ACH in Spain, Mavellia in Italy and Burson-Marsteller in France. She reports to head of PR Ian ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
