Havana Club unveils pan-European 'Mojito Embassy' activity
04 May 2012 | by Gemma Charles
, the bar will travel across Europe to markets including the UK, Portugal, Belgium and France. Centred ...
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VCCP wins Laithwaites advertising account
17 May 2012 | by Jeremy Lee
launched the business while studying in France. The media account, handled by Carat Manchester ...
Strongbow 'get the job done' by St Luke's
01 May 2012
Created by St Luke s with media planning and buying through MediaVest, the campaign launched with a 60-second TV execution called "push it" that aired nationally on 30 April. ...
Agencies line up for Jagermeister brief
26 Apr 2012 | by Jeremy Lee
associated itself with heavy metal bands and tours and, in Australia, it sponsors the independent music AIR ...
John Smith's creates responsible drinking campaign around Grand National
11 Apr 2012 | by Loulla-Mae Eleftheriou-Smith
National, which will include its first-ever TV ad to air at Aintree....friend steps to mime the universal actions for going to the bar. The ad will air on screens ...
Helen Edwards: David Cameron is wrong to put price on binge drinking
04 Apr 2012 | by Helen Edwards, PPA, Business columnist of the year
-night flight to the low-cost bars of Belgium or France. Simplest of all might be increased determination ...
Govt threatens alcohol ad ban to protect young people
29 Mar 2012 | by Parliamentary correspondent
Ministers said they would keep the case for a ban "under review" as they published a strategy to combat Britain s binge-drinking culture. The Home Office document noted that Norway had banned all alcohol ads and France had outlawed TV commercials. "There is known to be a link between advertising ...
Glenfiddich brings in Porter Novelli and Finn to boost brand
22 Mar 2012 | by Hannah Crown
in the UK, France, US and Taiwan. Travel retail will also provide a PR focus. The agency's consumer ...
Jameson Irish Whiskey hands Exposure global brief
15 Mar 2012 | by Sara Luker
to media. Key markets for content creation include the UK, US and South Africa, alongside Ireland, France ...
Stella Artois 4% unveils latest 'She is a Thing of Beauty' ad
14 Mar 2012 | by Gemma Charles
%. The ad is airing on TV and video-on-demand, followed by print support with augmented reality ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
