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ITV signs up Pepsi for Shazam-enabled ad in BGT final

10 May 2012 | by Matthew Chapman

into its "unwrap gold" ad, which will also air during the 'Britain's Got Talent' final. The Shazam ...

Mars named Cannes Advertiser of the Year

03 May 2012 | by Daniel Farey-Jones

countries as diverse as France, the US, the UK, Brazil, South Africa, Portugal, Chile, and many more a ...

Mars 'work rest play your part for England' by AMV BBDO

16 Apr 2012

-star cast in a new Mars ad, which aired on 15 April, during the FA Cup semi-final between Tottenham Hotspur

Mars kicks off its Euro 2012 ad campaign

16 Apr 2012 | by John Reynolds

The ad, created by Abbott Mead Vickers BBDO, was shown for the first time during yesterday's (15 April) FA Cup semi-final between Chelsea and Tottenham on ITV. It will air until 12 May, and between 27 May and 23 June, and also features England footballers Theo Walcott, Glen Johnson and Scott Parker ...

Cadbury 'joyville' by Fallon

02 Feb 2012

Joyville is being positioned as a magical place where Dairy Milk is made.A TV spot, which airs from 3 February, promotes a new product, Cadbury Dairy Milk Bubbly. The ad is part of a 6 million campaign including TV, outdoor, PR, experiential and digital. As part of the campaign, Cadbury installed a ...

Cadbury's takes Crème Eggs to the Olympics

09 Jan 2012 | by Sara Kimberley

will be a closing ceremony that will air in the week beginning 2 April. In addition, Cr me Egg fans ...

Ferrero ditches stuffy ambassador image

31 Oct 2011 | by John Reynolds

The new UK strategy will be kick-started with the TV ad, which airs on November 6 and has been created by Rainey Kelly Campbell Roalfe/Y R, which won the account in August 2010. The ad features a group ... . The business covers Italy, Spain, Portugal, France, Belgium, the Netherlands, Turkey, and Greece. The UK, which ...

Publicis wins £250m Ferrero European media

26 Sep 2011 | by Daniel Farey-Jones

The business covers Italy, Spain, Portugal, France, Belgium, the Netherlands, Turkey, and Greece. The UK, which is handled by MEC, was not included in the process. Publicis, which pitched against fellow roster networks WPP and Aegis, has set up a new entity called Ferrero Media Consulting Group ...

Mikado distracts the unlucky in BETC campaign

26 Aug 2011 | by Daniel Farey-Jones

The 30-second ads are set to run in the UK later this year, with Starcom handling media, and went on air in France this week. They will also run in other European countries including Germany, Italy and Spain. Each ad shows a character accidentally volunteering for something when they pull one ...

Ferrero calls £250 million pan-Euro media review

12 May 2011 | by Katherine Levy

The client has contacted roster networks ZenithOptimedia, MEC and Aegis Media in what is understood to be a bid to consolidate its media planning and buying across the region. The review covers Italy, Spain, Portugal, France, Belgium, the Netherlands, Turkey, and Greece. The UK, which is handled ...

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