Kellogg's repitches lobbying brief over conflict
17 Apr 2012 | by Matt Cartmell and Alec Mattinson
continues to be up in the air. Well-placed sources still expect Lord Bell and Piers Pottinger to lead a ...
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Mars named Cannes Advertiser of the Year
03 May 2012 | by Daniel Farey-Jones
countries as diverse as France, the US, the UK, Brazil, South Africa, Portugal, Chile, and many more a ...
Bauer Media partners Kraft for Philly in 5 campaign
04 Apr 2012 | by Nick Batten
titles, Heat and Closer, and all corresponding websites. The series of magazine advertorials and on-air ... s editorial personalities cooking different 'Philly in 5' recipes. Palmer will also feature in monthly on-air ...
Kraft rolls out seductive Carte Noire ad
23 Mar 2012 | by Sarah Shearman
The ad features a woman telling her scruffily dressed partner that her friends are about to arrive. He leaves the room and remerges as a well-dressed, better-looking version of himself, carrying a tray of the coffee drink. The 30-second spot airs for the first time this weekend, during the ad break of the new ...
Warburtons calls in Cohn & Wolfe to challenge health concerns over bread
01 Mar 2012 | by John Owens
of the account. UK corporate comms manager for Warburtons Tearmh France said: 'The team at Cohn Wolfe ... that having bread as part of a daily diet is unhealthy. France added that the brief also required ... of our vision of becoming one of the world's best family food businesses,' France said. Director ...
Cravendale unveils Muppets campaign
07 Feb 2012 | by Sara Kimberley
The 20-second spot aired last night (6 February) on ITV during 'Coronation Street', as part of Cravendale's tie-up with the release of 'The Muppets' film on 10 February. The ad by Wieden+Kennedy features Kermit the Frog and Pepe The King Prawn at a breakfast table. Kermit tells the Spanish prawn ...
Brand Health Check: Muller
02 Feb 2012 | by Loulla-Mae Eleftheriou-Smith
-led ads, which had first aired in 2007. So, it was out with the campaign, out with the ad agency; TBWA ...
Muller kicks off £25m creative pitch
19 Jan 2012 | by Sara Kimberley
, but, just a month after the ad was first aired, he left the company amid swingeing cuts and a shake ...
McCain 'Just au Four' by TBWA Paris
09 Jan 2012
A new spot for McCain in France is a surreal take on the pleasure eating chips can bestow.
The Annual 2011: Top 10 worst celebrity ads
19 Dec 2011
. Quite how this ad, created by the Paris-based Leg, came to air is still a mystery, simply because we can ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
