VCCP wins Laithwaites advertising account
17 May 2012 | by Jeremy Lee
launched the business while studying in France. The media account, handled by Carat Manchester ...
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Brand builder: Under Armour
24 May 2012 | by Kim Benjamin
campaign across the UK, France, Germany, Austria and Switzerland. It also announced plans to air a branded ...
McArthurGlen calls UK planning review
26 Apr 2012 | by Maisie McCabe
in the UK, Italy, Belgium, France, Luxembourg and Greece. The 30-second TV ad by WARL aimed ...
Starbucks marketer Ian Cranna on changes at the coffee chain
19 Apr 2012 | by Gemma Charles
is linked to the reorganisation, change is clearly in the air. Its new loyalty programme, for example ... , Habitat UK and France (2000-2004) - Trading manager and various roles at Starbucks in Seattle ...
ITV seeks new Coronation Street sponsor
11 Apr 2012 | by Matthew Chapman
The broadcaster is drawing up an on- and off-air sponsorship package that will include broadcast, online, mobile and licensing. Stephen Campbell, managing director at furniture retailer Harveys, said: "Over the last five years, 'Coronation Street' has been a fantastic alignment for us, but we feel ...
Game Group to close 277 stores and put up for sale
26 Mar 2012 | by Matthew Chapman
in Basingstoke with operations in the UK and Ireland, Spain, Portugal, France, Czech Republic and Australia ...
Furniture retail and DIY brands switch from price-led to emotive ad strategy
22 Mar 2012 | by Alex Brownsell
Spring is in the air, which means home improvements can't be far behind. If that other indicator
Aston Martin secures first brand tie-up with Hackett
21 Feb 2012 | by Matthew Chapman
. These will comprise the UK, France, Spain, Germany, Ireland, Belgium, Holland, Switzerland, the UAE and Kuwait. ...
Think BR: Who's afraid of mobile payments?
20 Feb 2012 | by Suraya Randawa
In our October 2011 Global @dvisor online survey conducted across 17 countries, under a quarter of mobile phone users in Great Britain, France and Germany showed an interest in using Near-Field Communication (NFC) or smartphone apps for retail and person-to-person mobile payments. This is compared ...
Bakers creates TV soundtrack just for dogs
13 Feb 2012 | by Maisie McCabe
The Bakers Meaty Meals ad by DDB UK recreates 'The Italian Job' and features a pack of dogs re-enacting scenes from the film. The ad originally aired last summer with a soundtrack designed for humans. The new, remixed version, complete with additional high-pitched sounds that only dogs can hear ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
