Waitrose rolls out Christmas cooking 'how-to' videos
29 Nov 2011 | by Matthew Chapman
cookery-school chef Gordon McDermott advising consumers on preparing for Christmas. The clip will air ...
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Who'll be serving a turkey for Christmas?
01 Dec 2011
giant. Morrisons builds a new open-air market in the snow fronted by the monotone Freddie. A cameo ...
Morrisons to sponsor gifted kids' show on ITV1
07 Jul 2011 | by Daniel Farey-Jones
The show will first air on 17 July, run for six weeks, and culminate with a fundraising extravaganza for Save the Children, which Morrisons is supporting this year. Among the celebrities the audience will vote on are comedian Jason Manford, presenter Ruth Langsford, and actor and film director ...
Ocado set to fight back in home delivery battle with Waitrose
21 Jun 2011 | by Ben Bold
the deal, penned last June, enables them to compete in the London market. A two-week radio push will air ...
Tesco needs to up its marketing strategy for non-smartphone users
15 Jun 2011 | by Loulla-Mae Eleftheriou-Smith
of the ad airing". The ad demonstrates Tesco's iPhone app that allows consumers to scan products ...
'Communication error' forces Tesco ad ban
13 Apr 2011 | by Ed Owen
The first ad, for Asda and created by Saatchi Saatchi, launched the second phase of Asda's price match promise and aired on TV in January . In the ad, a voiceover said: "We now guarantee that your comparable grocery shopping will be at least 10% cheaper than the other big supermarkets or we ll ...
M&S sales hold up as market share grows
06 Apr 2011 | by Daniel Farey-Jones
to France after nine years , with a Paris store, an online operation and plans to open Simply Food stores. ...
Flintoff opens for Morrisons
16 Mar 2011 | by Ed Owen
Flintoff is currently filming the TV ads, which have been created by DKLW Lowe. They are expected to air nationwide within the next few months. Morrisons has featured a string of celebrities in previous ads, using personalities such as Richard Hammond and Alan Hansen to explain why they like ...
Licensing: Alan Titchmarsh ... Your brand goes here
04 Mar 2011 | by Andy Fry
to most territories. We're working on Glee, which has been a hit in the UK and is about to air in Europe ...
M&S hires Zara's Russian chief to lead international growth
25 Feb 2011 | by Ed Owen
was educated in France and speaks English, Spanish, French, Dutch and Russian. Marks Spencer currently has ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
