Zurich calls £100m global ad review
24 May 2012 | by Anne Cassidy
first aired in 2009. The brand s advertising has been supported by DM, digital and experiential work ...
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From 1930s 'Brand Man' to today: the evolution of the brand manager
25 May 2012 | by Alan Mitchell
in the air. 'Today's brand manager is more like a magazine editor, much more frequently creating and editing ...
It's how you play the game
24 May 2012 | by Lionel Zetter & Charlie O'Rourke, AIMediaComms
Operators Association in last year's campaign to get Air Passenger Duty frozen. It was a great campaign ...
Nike 'my time is now' by Wieden & Kennedy London
23 May 2012
The television campaign, created by Wieden Kennedy, is set during a France versus Holland football game that is interrupted by waves of young players who invade the pitch to show they have the skills and hunger to take on the best players in the world, including Wesley Sneijder and Danny Welbeck. ...
Ryder Cup appoints Grayling to handle international comms
23 May 2012 | by Matt Cartmell
be further developed in many ways, leaving a lasting legacy for Scotland and building momentum towards France ...
Irn Bru says hello to 'Fanny' in latest ad
22 May 2012 | by Loulla-Mae Eleftheriou-Smith
Irn-Bru, the soft-drink brand owned by A G Barr, is airing a humorous TV ad running under its 'Gets
VW 'see film differently idents 2012' by DDB UK
21 May 2012
The films, which will be aired in cinemas continue Volkswagen s See Film Differently campaign, which promotes the brand s support of independent cinema. It was created by Matt Lee and Pete Heyes. The work was directed by Ivan Zacharias through Stink. ...
VCCP wins Laithwaites advertising account
17 May 2012 | by Jeremy Lee
launched the business while studying in France. The media account, handled by Carat Manchester ...
The man who would be king
17 May 2012
Groupe chief executive for the past 25 years and one of the most influential figures in France, the game could yet end with an unexpected twist. For anybody outside France, it's hard to understand what a ... in Morocco; Naouri in Algeria, then a French colony) and came to France as children. Both hail from bourgeois ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
