to remove filtersADVERTISING & PROMOTION: Airtours takes a trip with ‘Wish You Were Here’
19 Dec 1996
details of the holidays featured on the show. The deal also gives Airtours a 15-second on-air mention ...
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NEWS: Danone axes MD post
19 Dec 1996
managing director Marc Roubaud, who is thought to be returning to France. Danone yoghurts have ...
NEWS: STOP PRESS
19 Dec 1996
. Channel 5 has appointed US design company Silver Hammer to build on-air branding for the channel ...
MEDIA: Stations seek brand values’
19 Dec 1996 | by ANNA GRIFFITHS
campaign. Traditionally, broadcasters do not spend very much marketing their medium in off-air ...
NEWS: BBH scoops double win from Time and Adams store chain
13 Dec 1996 | by CAROLINE MARSHALL
to contribute to one of the world s iconic brands. Time aired its first US TV campaign for five years ...
NEWS: Speedo signs top swimmers for press work
13 Dec 1996 | by MAIRI CLARKE
missing 7/10 of the world? , features Gillingham swimming in what appears to be an air bubble ...
CAMPAIGN CRAFT: Technique; Sound designer shapes ads with a DJ’s expertise
13 Dec 1996 | by MICHELE MARTIN
triumphantly in the air to make him almost superhuman , while another member of the band throws himself off ...
NEWS: 1996 Mad cows, fat cats and blue Pepsi
13 Dec 1996 | by KATE NICHOLAS
et Enterprise in France, CBO in Italy and Madrid based Tactics for Spain and Portugal, with Greece ...
ADVERTISING & PROMOTION: Honesty is by far the best policy in battle for votes
12 Dec 1996 | by DRAYTON BIRD
audiences. Otto Strasser described his technique: He enters a hall. he sniffs the air, feels his way...audiences. Otto Strasser described his technique: He enters a hall. he sniffs the air, feels his way ...
NEWS: Retailer to widen Gap in Europe
12 Dec 1996
outlets in the UK, 17 in France and six in Germany. ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
