THIS WEEK: BA strikes a deal with Virgin on air
21 Nov 1996
will be promoted on air and listeners encouraged to book BA holidays. Lee Roberts, deputy sales director ...
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pounds 500,000 press campaign promoting its link-up with British Airways and Air Miles....with a pounds 500,000 press campaign promoting its link-up with British Airways and Air Miles ... and earns Air Miles. The move allows Diners Club access to 600,000 of the UK s 750,000 frequent flyers. There is a real opportunity with the Air Miles on the card to put ourselves back ...
will be promoted on air and listeners encouraged to book BA holidays. Lee Roberts, deputy sales director ...
Euro RSCG Finances and Dewe Rogerson have clinched the contract to promote the sell-off of France s state-owned telecommunications company, France Telecom.
fabrics and a no-frills service, think again. Last week Air 2000, the First Choice-owned charter ... to in-flight entertainment and catering. Air 2000 s rebranding is designed to position ... service, including a more casual uniform for cabin staff. People seeing a departing Air 2000 plane ...
to promote its role in a Europe-wide air quality improvement programme and explain the aims and objectives...to promote its role in a Europe-wide air quality improvement programme and explain the aims and objectives ... air quality through reductions in road traffic pollution. The Commission is set to publish a ... position what we want to say about what the oil industry is doing about air quality, she said ...
Bartle Bogle Hegarty this week unveils its debut work for British Airways Air Miles loyalty...Bartle Bogle Hegarty this week unveils its debut work for British Airways Air Miles loyalty ... . The marketing partnership that was struck in June between Sainsbury s - which offers Air Miles to holders ... , which delivers the message You don t have to fly to enjoy Air Miles , stars an ostrich in a series ...
British Airway s loyalty scheme Air Miles launches its first TV advertising campaign for eight...British Airway s loyalty scheme Air Miles launches its first TV advertising campaign for eight ... , introduced in June when Sainsbury s joined the scheme. At this level consumers can redeem Air Miles ... Oliver the Ostrich to demonstrate its new message You don t have to fly to enjoy Air Miles . Three ...
to get a new PR agency. Asked why he went on air, Ricardo-Hall tells me: Justin was getting ...
in Brussels to promote its role in a Europe-wide campaign to improve air quality....The European Petroleum Industry Association (Europia) is looking to recruit a PR agency in Brussels to promote its role in a Europe-wide campaign to improve air quality. Established in 1992 ... Association in an effort to identify ways of improving air quality through a reduction in road traffic ...
Corporate comms dominated French PR, accounting for over 75 per cent of fees
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.