19 Dec 1996
| by PATRICK BARRETT
and
is to issue a corporate expenses Amex card with United Airlines next
year.
NatWest already offers Air ...
in France.
Spokeswoman for Amex Jane Drew says the deal will ultimately provide
NatWest with a ...
13 Dec 1996
, the publications wing of Moreau Lascombe GCI,
has been hired to produce the official magazine for Stade de France, the
consortium behind the construction of France s World Cup stadium in
Paris. Called Clameur, the first ...
28 Nov 1996
.
Another potential loser is the travel industry, which expressed surprise
at the decision to double air ...
and
brought into line with France. This does nothing to reduce our problem
with cross-border trading ...
angrily to the move by the Chancellor
to double air passenger tax from November 1997, with British ...
22 Nov 1996
Communications is expected to
announce new appointments within the next few weeks.
Air Miles invites pitches in PR review
Air Miles, the British Airways subsidiary, is reviewing its PR. The
company ...
15 Nov 1996
| by SUE BEENSTOCK
minutes of air time in 37 national and regional radio
broadcasts, and one hour, 21 minutes of television ...
14 Nov 1996
, with Barclaycard
commercials and sponsored programmes on air in 65 of the stores.
Sections of the stores ...
01 Nov 1996
Patrick Frison-Roche, general manager at Text 100
in France. The contract is worth around pounds 48 ...
31 Oct 1996
indicates that, after just four weeks on air, it has
61% brand recall....As the surreal Goldfish campaign enters its second week in Adwatch, the
client s research indicates that, after just four weeks on air, it has
61% brand recall.
Whether the credit card itself will succeed remains to be seen, but the
advertising has already been lampooned by both Rory ...
25 Oct 1996
| by JOHN-PIERRE JOYCE
for one of France s highest profile
privatisations to date: France Telecom....and
electronics group Thomson, the rest of Renault and Air France, have also
been earmarked for future ...
programme for one of France s highest profile
privatisations to date: France Telecom.
Gavin ...
presentations in Paris on
Saturday. Executives from France Telecom and the French Ministry of
Economics ...
25 Oct 1996
| by JERRY GREEN
in the next election. The idea?
Thirty-second documentaries that air the appalling views of assorted ...