to remove filtersNEWS: 1996 Mad cows, fat cats and blue Pepsi
13 Dec 1996 | by KATE NICHOLAS
et Enterprise in France, CBO in Italy and Madrid based Tactics for Spain and Portugal, with Greece ...
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NEWS: Royal Mail stamp of approval for Makovsky and Co
13 Dec 1996 | by JOANNA MENDA
review of PR agencies which began earlier this year. In September it hired consultancies in France ...
ADVERTISING & PROMOTION: Honesty is by far the best policy in battle for votes
12 Dec 1996 | by DRAYTON BIRD
audiences. Otto Strasser described his technique: He enters a hall. he sniffs the air, feels his way...audiences. Otto Strasser described his technique: He enters a hall. he sniffs the air, feels his way ...
MARKETING FOCUS: Why no Euro vision?
12 Dec 1996 | by LAURA MAZUR
in France, Belgium, Spain or Italy we would probably be saying much the same thing. It is the Germans ...
NEWS: Drink-drive work targets young men
06 Dec 1996 | by EMMA HALL
louder and clearer throughout the two-minute ad. The ad will go on air on Friday and Saturday evenings ...
CLOSE-UP: NEWSMAKER/TONY DOUGLAS; COI learns from the poacher turned gamekeeper
06 Dec 1996 | by ANDREW GRICE
agency boss says. The former joint chairman of DMB a breath of fresh air . Douglas insists he ...
SCANDINAVIAN MEDIA: The moral crusade against tv ads for children
06 Dec 1996 | by MEG CARTER
the cost to reduce the volume on air. Peter Brockdorff, media director of Leo Burnett Denmark ...
NEWS: Budget report - What it means; Clarke keeps most marketers happy but hurts some sectors,
28 Nov 1996
. Another potential loser is the travel industry, which expressed surprise at the decision to double air ... and brought into line with France. This does nothing to reduce our problem with cross-border trading ... angrily to the move by the Chancellor to double air passenger tax from November 1997, with British ...
NEWS: One giant step for evaluation
28 Nov 1996 | by KATE NICHOLAS
International media evaluators took the first step towards setting common minimum industry standards last weekend. Representatives of top evaluation companies and PR professionals from the UK, United States, France, Finland, Denmark, Italy and Germany gathered at the first ICO ...
NEWS: US timber body branches out in Europe with Milner
22 Nov 1996 | by LEXIE GODDARD
The American Forest and Paper Association (AF end users like architects and furniture makers in the UK, France, Germany, Belgium, Holland, Spain and Italy, via industry titles like Building Design and Architects Journal. It is also planning to launch a second-phase campaign aimed at retailers ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
