12 Dec 1997
| by JOHN TYLEE
Anheuser-Busch, one of the major sponsors of next year s World Cup
in France, has abandoned its attempt to thwart the country s alcohol ad
ban and has sold the stadium billboards that would have promoted its
Budweiser brand to millions of TV viewers across the world.
27 Nov 1997
| by WINSTON FLETCHER, chairman, Bozell UK G
Air Miles has had to write apology letters to 2.5 million customers
and open a special Web site...Air Miles has had to write apology letters to 2.5 million customers
and open a special Web site ...
expected. We began to panic when the waiting
time stretched to ten minutes.
In response, Air Miles ...
.airmiles.co.uk)
allows collectors to check their accounts.
Ms Goldwag said Air Miles situation was not unique. I ...
21 Nov 1997
| by STEVE SHIPSIDE
While not as important as their English equivalents on the
international stage, French-language weeklies are the cornerstone of
news coverage in France. And until six months ago it was a crowded,
rather pedestrian market.
30 Oct 1997
| by PATRICK BARRETT
Air Miles faces a challenge from two of its original founders, who
are launching a rival air...Air Miles faces a challenge from two of its original founders, who
are launching a rival air ...
working on loyalty programmes in Holland, Canada and
Spain, Air Miles founders Keith Mills and Philip ...
marketing controller
Stephen Taylor and Air Miles head of travel marketing, Nicola
Talfourd ...
24 Oct 1997
| by PIPPA CONSIDINE
spheres as traditional consumer glossies and
their publishers would like to pitch the likes of Hot Air...spheres as traditional consumer glossies and
their publishers would like to pitch the likes of Hot Air ...
concerned.
Over at John Brown Publishing, which publishes Virgin s inflight
magazine, Hot Air ...
. It s clear from
Hot Air s content: the current issue features a nightclub in South
London, a week ...
10 Oct 1997
| by ALASDAIR REID
to provide a
feeding frenzy sooner or later. Channel 5, which went on air at the end
of March, has been...Who d have thought it? Six months on and all the big salaries at
Channel 5 are still earning their ... well, big salaries. Fully paid-up
members of the chattering classes expect a big media launch to provide a
feeding frenzy sooner or later. Channel 5, which went on air at the end
of March, has been ...
26 Sep 1997
Fleishman-Hillard France has promoted Dirk Ibach to managing
director, following the departure of his predecessor Renaud Augustin
after six months in the job.
26 Sep 1997
| by RICHARD COOK
No-one falls in love with a listings magazine. People don t keep
them, aspire to them or treasure them. It used to be the case that few
people in the UK would even admit to reading one. Few people, that is,
within the advertisers favoured ABC1 demographic groupings. If pushed,
perhaps the typical ABC1...
19 Sep 1997
| by ELEANOR TRICKETT
meeting for BBJ
Media Services, before joining Emap On Air as account director under its
managing ...
who know an awful lot about it.
The Emap On Air appointment is the opening he was waiting for ...
October 1997 Emap on Air, account director
...
12 Sep 1997
| by JOHN TYLEE
, has left to take up a senior role at Emap
On Air, Emap Radio s in-house sales operation....David Hipkiss, the TV buying director of BBJ Media Services and a
founder member of the company, has left to take up a senior role at Emap
On Air, Emap Radio s in-house sales operation.
Hipkiss joins Emap On Air as one of three account directors, reporting
to the managing director, Tom ...
to remove filters
