In this month s Radiowatch, the mobile-phone firms continue to dominate the air waves...In this month s Radiowatch, the mobile-phone firms continue to dominate the air waves ... in November and will end next week. Although the brand had radio ads airing in the summer, it ploughs a ... . Advertisements were selected by Xtreme (0171 520 6500) and Emap On-Air (0171 504 6000). ...
Air Miles is investing in new technology to develop interactive capabilities and move toward one...Air Miles is investing in new technology to develop interactive capabilities and move toward one ... the Air Miles web site in May next year and link it to partners sites such as Sainsbury s, BT and NatWest. Air Miles plans to integrate its four million-strong customer database with its web site ...
branded microcomputer, to coincide with the airing of a network computer programme; Debenhams ends its...15 years ago: Independent television companies meet to pull the plug on plans to launch an ITV branded microcomputer, to coincide with the airing of a network computer programme; Debenhams ends its discount strategy with the launch of a new showcase store in Croydon; Sainsbury s and Safeway announce ...
, with the exclusion of France. He will replace Philippe Gamba, who has been appointed chairman of Renault Credit ... except France. The move will be a blow to Ford, which promoted Mellier to European vice ... to return to France . A replacement has yet to be found. Society of Motor Manufacturers and Traders ...
Shell is testing its first branded petrol since the disastrous launch of a petrol that caused engine damage 12 years ago. Pura, a petrol that contributes to cleaner air, was introduced in Ireland in October. A TV campaign by J Walter Thompson focuses on better air quality once consumers use ...
and the weather conditions, particularly during the winter season. The utility s on-air look has been ...
. Reviews are still ongoing between the two agencies for France, Benelux, Spain, Portugal and Italy ...
Martin Dawes Telecommunications, Europe s largest mobile service provider, is launching the UK s fifth mobile phone network. The company is leasing air time from Mercury Personal Communications, the network operator which owns the One 2 One brand. Called Breathe, the brand is aimed at the business ...
. Instead of regular bursts of advertising, Asda was on-air almost constantly with more of a drip focus ...
markets, including the UK, France, Germany and the US, names Kellogg s Corn Flakes as the fourth...A new report from WPP s Brandz survey, which questions 70,000 consumers across seven major world markets, including the UK, France, Germany and the US, names Kellogg s Corn Flakes as the fourth strongest superbrand among European consumers. The survey was based on people s attitudes and loyalty ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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