Search results for Air France

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STOP PRESS

. Reviews are still ongoing between the two agencies for France, Benelux, Spain, Portugal and Italy ...

GLOBAL BRIEF: Bic to underline its world fame - Mairi Clark looks over the manufacturer’s plans for a global branding campaign

on celebrity endorsements - mainly in France - and sponsorship deals, most notably with the Prost Formula One ...

PRIVATE VIEW

involved. The boy Howell is delighted, kicking his legs in the air and rolling around on the sofa ...

Crookes Healthcare

campaign. McCann-Erickson has created two television commercials and radio ads to air in the UK...Crookes Healthcare is backing sore-throat remedy Strepsils with a pounds 4.5m winter TV and radio campaign. McCann-Erickson has created two television commercials and radio ads to air in the UK and Australia. The 30-second TV ad emphasises that sore throats are a global curse by sweeping from a Hong ...

MARKETING FOCUS: Review of the year - 1998/As all eyes focus on the run-up to the millennium, Jane Bainbridge reviews the events and companies that made news in the marketing sector over the past year

giant s Kevin the Hamster ad went on air, making it the most complained about ad of all time ... against France, with a lacklustre Ronaldo on the pitch, caused rumblings about how much influence his ...

Going green: Corporates are bowing to public opinion and greening up their acts

The days are gone when a household product could be successfully launched or its market share increased through clever advertising or an aggressive pricing strategy alone. These days, given the bewildering assortment of products on offer, brands which can be trusted are most likely to end up in the...

Philip Morris to launch anti-tobacco campaign

10 and 14 years old. The ad will air across most major US TV networks including ABC and Fox. NBC ...

Philip Morris to launch anti-tobacco campaign

10 and 14 years old. The ad will air across most major US TV networks including ABC and Fox. NBC ...

ANALYSIS: Public Awareness - Repairing the UK stake in the world meat market. The lifting of the European ban on British beef is a victory for the Meat and Livestock Commission, but the hard work of persuading consumers to buy meat again is yet to come

in France and Italy, where we had our biggest export markets. At this stage there is an unnerving ...

MEDIA: Can glossies keep shining? - Richard Britton looks at whether a recession could hit the glossy magazine market, a sector which is dependent on luxury goods advertising

With talk of recession in the air, the ladies who lunch may well decide to forego this season...With talk of recession in the air, the ladies who lunch may well decide to forego this season s Chanel handbag and make do with last year s. If this happens, there are bound to be repercussions for titles such as Vogue, Harpers In 21 working days I have had 20 lunches with commercial ...

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.