Search results for Air France

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NEW MEDIA: Air Miles opens new unit with a one-to-one aim

Air Miles is investing in new technology to develop interactive capabilities and move toward one...Air Miles is investing in new technology to develop interactive capabilities and move toward one ... the Air Miles web site in May next year and link it to partners sites such as Sainsbury s, BT and NatWest. Air Miles plans to integrate its four million-strong customer database with its web site ...

MARKETING MIX: That was the week that was

branded microcomputer, to coincide with the airing of a network computer programme; Debenhams ends its...15 years ago: Independent television companies meet to pull the plug on plans to launch an ITV branded microcomputer, to coincide with the airing of a network computer programme; Debenhams ends its discount strategy with the launch of a new showcase store in Croydon; Sainsbury s and Safeway announce ...

Shell unveils new ’green’ petrol

Shell is testing its first branded petrol since the disastrous launch of a petrol that caused engine damage 12 years ago. Pura, a petrol that contributes to cleaner air, was introduced in Ireland in October. A TV campaign by J Walter Thompson focuses on better air quality once consumers use ...

STOP PRESS

. Reviews are still ongoing between the two agencies for France, Benelux, Spain, Portugal and Italy ...

Martin Dawes launches Breathe

Martin Dawes Telecommunications, Europe s largest mobile service provider, is launching the UK s fifth mobile phone network. The company is leasing air time from Mercury Personal Communications, the network operator which owns the One 2 One brand. Called Breathe, the brand is aimed at the business ...

CAMPAIGN DIRECT: SHOPPING WITH CAMPAIGN - GO

who s been trapped in BA s Air Miles system will know how irritating they can be. But all ...

MARKETING FOCUS: Review of the year - 1998/As all eyes focus on the run-up to the millennium, Jane Bainbridge reviews the events and companies that made news in the marketing sector over the past year

giant s Kevin the Hamster ad went on air, making it the most complained about ad of all time ... against France, with a lacklustre Ronaldo on the pitch, caused rumblings about how much influence his ...

Boots gives launch of French skincare product to St Luke’s

115 million last year. In France, it markets Lutsine, an anti-acne product and Onagrine, an anti ...

Schlotzsky's invites three agencies to pitch for account

6 million on regional work. A decision is expected next month. The first work is due to air ...

Schlotzsky's invites three agencies to pitch for account

6 million on regional work. A decision is expected next month. The first work is due to air ...

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Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.