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Campaign Hall of Fame: The hall of shame - Tucked out of sight and stuffed into bottom drawers in the offices of every agency lies evidence of the less glorious moments of advertising’s history. Caroline Marshall selects some golden turkeys

Werther s Original Pahnke On an ordinary day, a child s bright laughter fills the air/one loving...Werther s Original Pahnke On an ordinary day, a child s bright laughter fills the air/one loving word, one loving glance/there s sunshine everywhere. Ferrero Rocher Sacrilege ... , erm, punch in the air. Ricola Two moustached Swiss goat-herders, one honking on a rather ...

Campaign Hall of Fame. (Part 2 of 2)

arrangement of Bach s Air on a G-string set the moment off perfectly. Everyone has their favourite Hamlet ... . In 1992, Courage decided to put Gertcha back on air; it says something about the strength of the ad ... gaze up in astonishment. We hear the exchanges between an air traffic controller and the pilot ...

Campaign Hall of Fame: A (very) brief history of advertising - Is Levi’s better than Tango, Hamlet funnier that Heineken? Stefano Hatfield outlines the aesthetic and social considerations that informed what made it into advertising’s Hall

commercial aired on British TV. Its repetitive style was typical of much of the first television ...

Delaney Lund lands creative account for online wine retailer

and wine-related gifts from around the world. ChateauOnline, which is based in France, has until now been adapting creative work originally developed in France for the existing press campaign ...

THE HIGHS AND LOWS OF 1999: Caroline Marshall surveys the year in which merger followed merger, Guinness ’surfer’ made a splash, a yellow furry animal revitalised Levi’s and the ad industry mourned the death of David Ogilvy

. DEATHS The adland visionary, David Ogilvy, dies at the age of 88 at his chateau in France ...

Stop Press

-minute commercial, which will first air on Channel 5 on Christmas Eve, will show how the donation could help ...

PRIVATE VIEW

to those of jet fighter pilots engaged in air-to-air combat. This I can fully understand, so ... Exposure: National TV SMITHKLINE BEECHAM Project: Beecham s Flu Plus Client: Frances Crewdson ...

100 Marketing Moments: The 20th century saw the birth of modern marketing, Jane Bainbridge charts some historic landmarks through the decades

. First radio advertisement airs on LBC for Birds Eye. 1974 - McDonald s opens its first UK ... years, it has sold more than 1.5 million units. 1982 - Channel 4 goes on air ... French concern over possible effects of the park on French culture, by the mid-1990s it is France ...

DIRECT: Briefs

Post had bought its US logistics supplier, Air Express International. Flycast, which ...

PRIVATE VIEW

.2 has a sweet ad on air. It s well shot, cast and acted, but it also has two faults which undo some ...

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.