21 Dec 2000
| by MARK KLEINMAN
BT has poached Air Miles marketing director Amanda MacKenzie to fill the role of director...BT has poached Air Miles marketing director Amanda MacKenzie to fill the role of director ...
.
MacKenzie, who has spent just over two years as Air Miles marketing chief, will join BT in January ...
s exit from the troubled Air Miles comes hot on the heels of managing director Judith Thorne s departure ...
21 Dec 2000
-out with the launch of localised sites in France, Germany and Denmark. The sites will be supported by IfYouTravel...Ifyouski.com, the winter sports travel site, has completed the first stage of its European roll-out with the launch of localised sites in France, Germany and Denmark. The sites will be supported by IfYouTravel s network of local offices, which are staffed by ski enthusiasts.
...
21 Dec 2000
heating installation. The ads will air on a range of satellite and terrestrial channels....heating installation. The ads will air on a range of satellite and terrestrial channels.
...
21 Dec 2000
channel, which goes on air on January 18. Joly, who wrote the ads and whose second series will be screened...Trigger Happy TV s Don Joly is the star of the TV launch campaign for E4, the new entertainment channel, which goes on air on January 18. Joly, who wrote the ads and whose second series will be screened on E4, is helping to position the channel as young, risky and intelligent, according to Dan Brooke ...
21 Dec 2000
| by POPPY BRECH
in Greece, while Carat will handle planning and buying in France, Benelux, Spain and Portugal.
Four ...
21 Dec 2000
% for BBC1, despite airing Royal Variety Performance, which averaged 7.7 million viewers.
Media, page 5.
...
21 Dec 2000
| by MARK KLEINMAN
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MARKETING THE DOME
Ad: Easter Island
First aired: December 1998
The first attempt by the New ...
of the past at the dawn of a new age, which the Dome would symbolise.
Ad: Night Stars
First aired ...
. It introduced the 'One Amazing Day' strapline.
Ad: Jaw Dropping
First aired: January 2000 ...
21 Dec 2000
in Germany, France and Sweden, and will have data for Denmark, Italy and Spain by the end of 2000.
...
21 Dec 2000
work-related trip?
A branded hot-air balloon PR campaign in Denmark - including landing in a Danish ...
21 Dec 2000
| by SAM SOLLEY
don t go in Spanish, while Colgate introduced a toothpaste in France called Cue, the name of a ...