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INTERNATIONAL: France rethinks euro PR strategy

29 Sep 2000 | by PAUL MICHAUD

PARIS: With the official public launch of the euro less than 500 days away (January 2002), France...PARIS: With the official public launch of the euro less than 500 days away (January 2002), France s Finance Ministry has been placed in the embarrassing situation of not yet having a communications agency to handle the launch and prepare the French public for the changeover from Francs to euros. France ...

CAMPAIGN REPORT ON EUROPEAN MEDIA: Business across borders - Cross-border commerce is certainly on the agenda, but the media industry has yet to work out a cohesive strategy for bringing in advertising revenue to support it. Andy Fry investigates

29 Sep 2000 | by ANDY FRY

-Ufa, the question is whether a client could build a TV schedule comprising M6 (France), RTL2 (Germany) and Channel 5 ... , the Netherlands, Spain, Italy, France and the UK. It has ambitions to pursue a similar strategy with Good ... . Pearson, the FT s owner, offers a ratecard deal across the FT, Les Echoes (France), Recolletas (Spain ...

GLOBAL RANKINGS 2000: WESTERN EUROPE - Rich pickings. Dot.com mania and a surge in client confidence have been a boon for PR, and EU agencies are feeling the benefits. Robert Gray reports

29 Sep 2000 | by ROBERT GRAY

failed, and more will likely follow. The bubble has not burst, but it contains much less hot air. PR ... -place France. More broadly, the fee income for Britain s top 150 PR agencies rose 14 per cent to more than ... . France The online boom and increased corporate M s massive increase is due to a reorganisation ...

Cohn and Wolfe appointed to handle Virtual Visa PR

29 Sep 2000 | by DAVID MCCORMACK

core markets - France, Germany, Spain, Italy and the UK. Virtual Visa is split into four groups ...

Nissan Europe seeks chief for Paris relocation

29 Sep 2000

it difficult for me to travel, and would require my family to move to France,' said Ward. Ward said he ...

CAMPAIGN REPORT ON EUROPEAN MEDIA: Sites on Europe - Is a pan-Euro outdoor campaign feasible, or do different markets require campaigns tailored to their particular conditions. Emma Hall investigates

29 Sep 2000 | by EMMA HALL

-European consistency. France and the UK are way ahead of the rest of the region. In France, 12 per cent ... , Sweden and France. ...

CAMPAIGN REPORT ON EUROPEAN MEDIA: Sites on Europe - Is a pan-Euro outdoor campaign feasible, or do different markets require campaigns tailored to their particular conditions. Emma Hall investigates

29 Sep 2000 | by EMMA HALL

-European consistency. France and the UK are way ahead of the rest of the region. In France, 12 per cent ... , Sweden and France. ...

OPINION: Mills on ... Harp lager and bloke-ism

29 Sep 2000 | by DOMINIC MILLS

sufficient media airing, could easily pass into the vernacular. The ads also hammer home two other ...

CAMPAIGN REPORT ON EUROPEAN MEDIA: In the media spotlight - Competition is hotting up among the media networks. Campaign profiles five media network heads and highlights the challenges they face in Europe

29 Sep 2000

such as Germany and France, says the agency faces two challenges. We ve got to get bigger faster in a ... /buying manager, Synergie 1983 general manager, Zenith Media, France 1988 president, Optimum Media ...

GLOBAL RANKINGS 2000: CENTRAL EUROPE - Doors wide open. PR agencies find a burgeoning environment for business in Central and Eastern Europe. Robert Gray reports

29 Sep 2000 | by ROBERT GRAY

telecommunications company Telekomunikacja Polska and France Telecom. 'I have great confidence in Poland; it is a ...

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