20 Dec 2001
Air New Zealand is giving away five trips for two to New Zealand in
a series of promotions themed around The Fellowship of the Ring, the
first film in the Lord of the Rings trilogy. The prizes will be promoted
in Waterstones bookstores and in a joint Mail on Sunday/AOL promotion
with Bridge The World.
...
20 Dec 2001
Air Miles has teamed up with Avis Europe to offer collectors Air
Miles every time they rent a car with the company. The partnership will
allow the loyalty scheme's members to collect Air Miles ...
, Middle East, Africa or Asia, Avis will award ten Air
Miles.
...
20 Dec 2001
| by MATTHEW ARNOLD
. More recently, France has
been taken to the European Court of Justice over its Loi Evin, a measure
banning all TV alcohol advertising. Two cases involving France's refusal
to broadcast foreign football ...
after its first airing, but the damage was done. "It was
shocking," said Thompson. "It just takes ...
20 Dec 2001
in Germany, France, Italy, Spain, the
Netherlands and the UK.
...
20 Dec 2001
Domino's Pizza and Hard Rock Cafe have become the latest brands to
sign up to the buy and fly! loyalty scheme, joining a portfolio that
includes Orange, Npower, OK! and Diners Club. Buy and fly!, which
launched last year as a rival to Air Miles, includes partnerships with
16 airlines, including ...
20 Dec 2001
| by CRAIG SMITH, Editor
to 1995. In
France, which also enforces tight regulation on alcohol ads, recorded
consumption ...
be France's performance. Yet the UK's consumption has also
remained stable over the same period, according ...
20 Dec 2001
| by DANIEL ROGERS
than
DRTV."
The ratecard price for airing an interactive ad on C4 is 8000 for
four weeks ...
20 Dec 2001
| by DANIEL ROGERS
for
Thomson will not be aired.
Edwards said the 8.5m drive behind Lunn Poly would kick off ...
20 Dec 2001
| by TANIA MASON
and Rennie Peppermint will air around
programmes including Only Fools and Horses, Dinnerladies, Kiss Me ...
20 Dec 2001
| by TANIA MASON
are still on air.
A six-sheet poster campaign is also running, and press executions will
appear ...