it pulled out of rival scheme Air Miles....'s then commercial director Paul Donovan, ended its association with Air Miles because it found customers preferred ...
LONDON - Marketing expenditure in the UK is set to grow faster than in the US, Germany and France...UK marketing spend is set to grow 5.3% next year, after climbing 4.2% this year. In Germany, last year's fall of 4.5% is set be reversed with growth of 1.5%, while France's growth will accelerate next year, up 5.1% after growing just 0.3% in 2002. The US will show growth of 4.4%, following growth of 2 ...
advertising ideas, on-air promotions and responsible for sponsorship idents for the likes of Stella Artois ...
and Air. Prior to the appointment of Modernista, Gap's ads had been developed by an in-house agency ...
. The acquisition of Travelprice.com, one of the major independent online travel and leisure providers in France ... in shares. The acquisition will enable lastminute.com to add experiences such as hot-air ballooning ...
Red Letter Days is an interesting concept - the idea being to give someone a trip in a hot-air balloon as opposed to, say, a toaster. Which is a great idea, assuming you don't suffer from vertigo ... (who seem to be in every second ad I see) telling me that I can give someone a trip in a hot-air ...
on November 21 and will be aired for three weeks on Channel 4, ITV and Sky. The ad features sporting
it was "larger than Nectar by anyone's estimation". Tesco replaced Sainsbury's as a partner of rival scheme Air Miles in March. Sir Peter has blamed the gap between partnering Air Miles and Nectar for a 1% drag ...
', that are the "offer of the week" each week. The ads will air on ITV, Channel 4, Five, E4, MTV, VH1 and other satellite ...
-the-line work produced by WCRS. It immediately faced competition from the rival Air Miles and Buy & Fly schemes ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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