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Aegis splashes £25m on US digital firm

22 Dec 2004 | by MediaWeek

and the £20m GE Consumer Finance accounts, although the agency did admit that its France division had ...

FilmFour offers its channels for free on Christmas Day

22 Dec 2004 | by Sam Matthews,

to the big Christmas movie." FilmFour +1 airs the same schedule as main channel FilmFour an hour later ...

Aegis' media networks to deliver further growth in 2005

22 Dec 2004 | by Sam Matthews,

With 11 months' trading concluded, Aegis has revealed good growth against a background of modest market recovery. In Europe, Carat continued to perform well after winning key accounts including the £45m Lego and £23m Shop Direct tasks, although Carat France experienced a number of client losses ...

Air Miles leaves Grey for Big Al's

22 Dec 2004

The Air Miles Travel Company is switching its £3m ad business from Grey London to Big Al's Creative

C4 plans 'Housewives' blitz

22 Dec 2004 | by Colin Grimshaw

Channel 4 is investing almost £1m in an off-air campaign to promote US drama series Desperate...The 22-part series of hour-long episodes will debut on 5 January at 10pm. It will air without a ... and attracting a third of all female viewers. The off-air campaign breaks on 30 December with heavyweight ... will be targeted through Sunday Times Style and The Observer Magazine. On-air trails began on 20 December ...

New campaign: Sky Sports

22 Dec 2004

Poulter. Three separate 30-second executions will air for two weeks on Sky from Christmas Day. One spot

Rallying body in broadband drive

22 Dec 2004

and France from 20 January, with global development being handled in partnership with Premium TV, the digital ...

Editorial: Do they know it's Christmas time at all?

22 Dec 2004 | by Craig Smith, editor

of Grey London; Air Miles is reviewing, also out of Grey; and TBWA\London has resigned the Sharwood ...

Carat snaps up Allied media brief

21 Dec 2004 | by MediaWeek

The account was won without a formal pitch process from previous incumbent AMS Media. Allied Carpets is owned by the Mulliez Family in France, who also currently own sports and leisure retailer Decathlon in the UK. The French retail giant has a network of over 500 flooring stores across Europe ...

Publicis unveils The Real Picture

21 Dec 2004 | by MediaWeek

Publics Blueprint, the contract publishing arm of the France-based Publicis global media network

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