The Air Miles Travel Company is switching its £3m ad business from Grey London to Big Al's Creative
Channel 4 is investing almost £1m in an off-air campaign to promote US drama series Desperate...The 22-part series of hour-long episodes will debut on 5 January at 10pm. It will air without a ... and attracting a third of all female viewers. The off-air campaign breaks on 30 December with heavyweight ... will be targeted through Sunday Times Style and The Observer Magazine. On-air trails began on 20 December ...
Poulter. Three separate 30-second executions will air for two weeks on Sky from Christmas Day. One spot
and France from 20 January, with global development being handled in partnership with Premium TV, the digital ...
of Grey London; Air Miles is reviewing, also out of Grey; and TBWA\London has resigned the Sharwood ...
' was the most researched work Direct Line had ever aired, so its success was no great surprise to client ...
begins. TalkTalk is also sponsoring a Big Brother Pantomime, which airs on E4 from 20 December.
Pop music partnerships, including a sponsorship deal with radio chart show Hit Zone on Time FM, which airs in South-East England, are central to the marketing strategy of the 10 Caribbean fruit-flavoured soft drinks. A spokeswoman in the BBC's litigation department said it planned to ensure ...
. There it is in the press release within the review of commercial operations: 'Trailing magazines on-air should stop ... of the doubt on 'stop' and 'magazines on-air' - though you can never be absolutely sure with the BBC ... of particular magazines on-air? Should that stop too? When it comes to what sort of magazines the BBC ...
of outdoor, while BSkyB and ITV1 were aggressive off-air marketers this autumn. If Thompson is serious about ... marketing spend was £76m, with £23m on on-air trailers. - The BBC has a long-term poster contract ... -profile on-air campaign in support of digital television. ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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