to remove filtersProfile: Big Apple to Orange - Scott Jacobson, PR director, Orange
19 Aug 2005 | by Tom Williams
France Telecom in 2000, Orange is now part of an international corporation. FT hopes to use the brand ...
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Orange asks JCPR to refresh brand
09 Sep 2005 | by Ian Hall
The France Telecom-owned operator has just unveiled its latest ad campaign as part of a strategy to reinvigorate the brand, reworking its acclaimed launch slogan 'The future's bright...'. The agency selection is intriguing given that JCPR represented fierce competitor O2 for three years until declining to repitch ...
Ex-Ketchum SV-P joins Orange
12 Aug 2005 | by Tom Williams
programmes for the 2000 Sydney Olympics. Orange owner France Telecom is positioning the mobile company as its flagship brand for mobile, broadband and business customers outside France. The company plans ...
News Brief: Amazon hires Damian Peachey as head of PR
29 Apr 2005
's remit includes France and the UK. He replaces Rachel Silk, now a freelance.
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
