to remove filtersDigital choice: education.baa.com
20 Dec 2006 | by Jeff Hyams, Managing director, EMEA, MEC Interaction
, the air of simplicity is appealing. However, the website does seem slightly limited and lacks any kind ...
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News brief: RFU to unveil England 'away' strip
20 Dec 2006
The RFU will unveil an England 'away' strip when the nation's rugby team lines up against France
Andrew Walmsley on digital: The year of consumer empowerment
20 Dec 2006
-created content accounts for about one-third of its programming. - The channel airs short pieces about people ... -CAMs' - for sponsor brands. Those that make it to air earn $1000, and can bring in $5000-$50,000 for the creator if the sponsor wants to air the spot elsewhere. ...
Agency of the Year: Creative Agency of the Year - RKCR/Y&R
20 Dec 2006 | by Jeremy Lee
the show aired, sales of Branston Beans increased by 153% in Tesco and 118% in Asda stores. For an agency ...
Mark Ritson on branding: One minute distinct, the next generic
20 Dec 2006
commercial airport; the base of its air-traffic control tower is 5m below sea level. - Schiphol has five ...
Review of the year: 10 biggest marketing moments 2006
20 Dec 2006
to learn about 'carbon footprints' and how they could help save the planet. Transport, and air travel ...
Agency of the Year: Media Agency of the Year - OMD
20 Dec 2006 | by Nicola Clark
in 23 countries and it was viewed by more than 1.8m people prior to going on air. The activity cost £55 ...
Digital News: Habitat to sell range online
13 Dec 2006 | by Gareth Jones
The furnishings and homewares retailer has invited a handful of digital agencies to pitch for the brief, which will see sites rolled out in the UK, France, Germany and Spain under the existing habitat.net brand. Incumbent Digit London has been asked to repitch for the business, having worked closely ...
Profile: Irn-Bru tamer - Adrian Troy, Head of marketing, AG Barr
13 Dec 2006 | by Gemma Charles
, accompanied by a reworked version of Welsh warbler Aled Jones' 80s hit Walking in the Air. It shows ... will be able to judge whether the brand has gone soft, as the ad will not air elsewhere. In the past, there has ... and has no airs or graces'; Johnny Hornby, managing partner of Clemmow Hornby Inge, adds that Troy makes ...
Mark Ritson on branding: Media brands must diversify or die
13 Dec 2006
hopes to use channel 36, the part of the spectrum that is currently reserved for air-traffic control ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
