to remove filtersThe most irritating ads of 2011
10 Jan 2012 | by David Benady
Alexsandr and Sergei present an air stewardess with a cuddly toy. It is not only dotcom marketers who ...
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Trading places: this week's people moves
20 Jan 2012 | by Daniel Farey-Jones
joined head of copy from EHS4D. ( Campaign ) DLKW Lowe has poached Dye Holloway Murray's Frances Leach ...
MediaCom retains Bose account after review
28 Jul 2011 | by Katherine Levy
The incumbent held on to the business after a shoot-out with ZenithOptimedia. Carat was also involved earlier on in the pitch process. The review, which included the 7 million UK media business, also covered Germany, Austria, Switzerland, France, Belgium, the Netherlands, Italy and Scandinavia ...
First post-production product placements run on Discovery and Sky1
17 May 2011 | by Maisie McCabe
to feature product placement added in post-production, while Sky1 is set to air its first show using
Bose calls pitch for £20m pan-Euro media
24 Mar 2011 | by Katherine Levy
The review, which includes Bose's 7 million UK media business, also covers Germany, Austria, Switzerland, France, Belgium, the Netherlands, Italy and Scandinavia. Direct MediaCom, the WPP agency's direct media arm, is the incumbent on the UK business, having picked up the account in 2007 after a pitch ...
First TV product placement returns 5:1 media value
18 Mar 2011 | by Daniel Farey-Jones
competitors would complain to Ofcom if someone mentioned the Dolce Gusto machine [on air]," Bernard said ...
Adidas brings Beckham, Messi and Katy Perry together tonight
16 Mar 2011 | by John Reynolds
The campaign will first air during Channel 4's Hollyoaks to promote Adidas Sport Performance, Originals and Sport Style ranges. It marks the first time each of the sport brands separate lines have been advertised together. The campaign also includes appearances by British heptathlete Jessica Ennis, tennis ...
Sharp sponsors England football on ITV
02 Feb 2011 | by Daniel Farey-Jones
's sponsorship of ITV's coverage of England's qualifier against Montenegro and the friendly match against France ...
Indesit calls pitch for £20m media
28 Oct 2010 | by Katherine Levy
The review will encompass five markets comprising the UK, Italy (where the company is headquartered), France, Russia and Turkey. The Aegis-owned Carat is the incumbent on the UK account, while Initiative is the incumbent on the business covering the states that make up the former USSR ...
Kit Kat celebrates 75 years of taking a break
15 Oct 2010 | by Sarah Johnson
are some of the TV ads that have aired around the world: 'Squirrel', India ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
