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Absolute Radio partners with Australia's Fox FM for Thomas Cook giveaway

On 18 May, as part of the deal negotiated by Arena Media, the Christian O'Connell Breakfast Show will give one of its listeners the chance to compete against a listener to Hamish and Andy's show on Fox FM, for the chance to win the holiday. From today (4 May) the competition will be promoted on-air across ...

Absolute Radio kicks off Travelodge activity

London. From today (16 April), three on-air promotions will run until June and will be themed around ... tie-up has allowed for some creative on-air features and competition prizes, which will really help ...

Trading places: this week's people moves

joined head of copy from EHS4D. ( Campaign ) DLKW Lowe has poached Dye Holloway Murray's Frances Leach ...

The most irritating ads of 2011

Alexsandr and Sergei present an air stewardess with a cuddly toy. It is not only dotcom marketers who ...

Review of the Year: Top 10 marketing mishaps in 2011

-media sites, saying that it was inappropriate, given the economic climate. 10. RYANAIR TURNS THE AIR GREEN ...

Classic FM signs deal to promote Australia as accessible destination

, and will be available to Classic FM listeners to download for free. The on-air activity will also promote Emirates ...

Heathrow invests in content to raise profile ahead of 2012 rush

that the UK will be left behind by Germany and France if it does not invest in its aviation infrastructure. ...

Appointment to view: On this day 1986 - Richard Branson tops Atlantic speed record

to cross the Atlantic in a hot air balloon, a year later. The Virgin Atlantic Flyer was the largest hot air ...

Carat scoops £50m global media from Tourism Ireland

Carat will replace Mindshare on the business after a final head-to-head pitch between them. The agency will be responsible for handling Tourism Ireland's media arrange-ments in the UK, the US, France, Germany, Spain, Italy, Sweden, the Netherlands, Canada and Australia. Tourism Ireland has informed ...

Lufthansa signs up with Jazz FM

The travel show will be broadcast every Tuesday from 6pm to 7pm and in addition to the on-air trails, the sponsorship, brokered by Mindshare, will also include online, social networking and promotions linked to 'Lufthansa's Amazing Finds' marketing campaign. The show will be presented by Sarah ...

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.