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08 Feb 2010
, cut a hole in the sole of the shoes to reveal their patented air capsule. Following their launch ...
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Beyond digital
01 Mar 2010 | by Kunal Dutta
gaming experience in which audiences waved their arms in the air to 'drive' a Volvo around a virtual ...
Andrew Walmsley on Digital: advertisers still need intermediaries in digital age
02 Sep 2009 | by Andrew Walmsley
and employs 200 staff in the US, the UK, France, Germany and India. It is privately held, and funded ...
Digital choice: RAF Altitude
23 Jun 2009 | by Nick Gillett, Managing director, Tangent One
of work in a modern air force. Complementing this resource is an RAF channel on YouTube, which features ...
Cadbury in Dave TV and web tie
09 Jun 2009 | by Sarah Johnson
and Drum. The films, created by Fallon, will air on the Dave website and YouTube. They will feature a line ...
Microsoft backs campaign with online videos
12 May 2009
The Saturdays. The four-month push will run on-air, online and on TV, and include live event activity.
Media Road Test: Sun Talk
05 May 2009
Presenter Jon Gaunt was sacked by TalkSport radio last November after calling a Tory councillor a 'Nazi' and an 'ignorant pig' on-air. The Sun columnist now broadcasts three hours a week on internet radio station Sun Talk. The decision to entrust the new brand to Gaunt is undoubtedly a brave one ...
Media brief: LoveFilm signs partnership with Absolute Radio
17 Mar 2009
LoveFilm has signed a three-month partnership with Absolute Radio to run both on-air and online
Branding: Brand in the news - YouTube
17 Mar 2009 | by Martin Brooks, Managing partner, Work Club
Despite this, PRS for Music (formerly the Performing Right Society) is in dispute with YouTube over the proposed rates payable to artists for showing their music videos. YouTube has now pulled thousands of these videos. For young people, YouTube fulfils a basic human right (like water and air ...
Banking buddies? The limits of how far brands can tap into social networking
02 Dec 2008 | by Fiona Ramsay
by their choice of air freshener or toilet paper.' First Direct has launched an online social network called ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
