Crisis-hit Eurostar discovers social media users want more than marketing
20 Dec 2009 | by Daniel Farey-Jones
to some to force open doors to get more air to breathe. At least one passenger (who works in PR) used ...
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Aer Lingus appoints TradeDoubler as affiliate partner
14 Apr 2010 | by David Barros
for the low-cost Irish airline in the UK, Northern Ireland, Germany, Spain, France, Italy and the Netherlands ...
Are customer complaints on Twitter good for brands?
09 Dec 2009 | by Jennifer Whitehead
such as Twitter are making people more likely to air grievances about a company. This is backed up by experiences ... to air their grievances without even consulting the company concerned, so organisations need to respond ...
Pret a Manger criticised over 'fresh' sushi claims
26 Oct 2009 | by Staff
sells dolphin-friendly, line caught tuna and that it almost never air freights any of the fruit ...
Publicis Groupe invests in global forum for women
03 Sep 2009 | by Staff
's forum is to be held in France in October and will feature speakers including the philosopher, AC ...
Little Chef wins a place in The Good Food Guide
28 Aug 2009 | by Jennifer Whitehead
The Channel 4 series 'Big Chef Takes On Little Chef' aired earlier this year and saw Blumenthal, whose restaurant The Fat Duck is frequently voted one of the best in the world, attempt to transform the fortunes and menu of a branch of Little Chef in Popham, Wiltshire. Blumenthal's involvement led to reports ...
Hunger campaign asks Al Gore to take on plight of the starving
03 Jul 2009 | by Ben Bold
. The marketing campaign has already been running in Spain, France and the US and this month comes to the UK. So ...
Air New Zealand staff strip for eye-catching safety video
29 Jun 2009 | by Jennifer Whitehead
LONDON - Air New Zealand is attempting to defeat plane safety video fatigue by creating a new...9.6926 Normal 0 The video carries all the usual safety information but delivered in a tongue-in-cheek manner and with delightfully fruity Kiwi accents, reminding passengers that on a "sivin three sivin three hundred", "the nearest ixit could be behind you". The stunt ties in with Air ...
Firefly mobile phone for kids causes concern
24 Jun 2009 | by Staff
by Kevin and Frances Crean. The couple say on their website, fireflymobile.ie , that they were inspired ...
Ryanair launches in-flight mobile service
20 Feb 2009 | by Staff
to use their mobile phones in the air....for voice calls. Other airlines have also toyed with the concept, including Air France-KLM and BMI ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
