Levy's Weborama launches JV with Hi-Media
20 Dec 2011 | by Staff
six European countries including France, Spain and the UK. Hi-Media, which posted sales in excess ...
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TfL's Chris Macleod on marketing's battle against Olympic gridlock
03 Feb 2012 | by Gemma Charles
parked, with an eye-catching outdoor campaign featuring internal organs affected by air pollution ... such as the Barclays Cycle Hire scheme commonly referred to as 'Boris bikes' and the Emirates Air Line, a sponsored ...
Direct Agency of the Year: OgilvyOne
15 Dec 2011
for the agency this year. Others included TUI, bmi, Air New Zealand, Google, Vertu, Transport for London ...
Albion London to set up DM agency
22 Sep 2011 | by Matt Williams
with the launch of a US office. Albion West Coast opened with Air New Zealand as its founding client. ...
Blighty launches the Great Blighty Ale Trail
18 Jul 2011 | by Maisie McCabe
, Stirling and Cambridgeshire. The campaign will not appear on air, but will be promoted by the Blighty ...
Cow & Gate ads ruled misleading after two-year investigation
29 Jun 2011 | by Daniel Farey-Jones
comparisons being made between Growing Up Milk and food. "The advert in question was last aired in 2009 ...
CREATIVE STRATEGY: Do the boring bits have to be boring? No, says Air NZ
14 Apr 2011 | by Simon Kershaw
burying yourself in your holiday novel or presentation notes. Well, Air New Zealand has decided ...
Loyalty schemes to push mobile payments
26 Jan 2011 | by Ed Owen
, and former managing director of BA s Air Miles scheme, said: "Anything that makes loyalty redemptions easy ...
Asics prioritises eCRM with agency appointment
13 Jan 2011 | by Daniel Farey-Jones
The agency has also been tasked with the creation of a campaign to support the refreshed MyAsics portal and ongoing delivery of its multi-language programme throughout Europe. Activity covers Germany, Holland, Italy, France. Benelux, Austria and the UK. Tim Williams, Underwired's planning ...
CREATIVE STRATEGY: Kronenbourg ads make most of fresh positioning
04 Nov 2010 | by Simon Kershaw
somewhere in France or Belgium. Locals chatting, playing cards. In the background, some musos tune up ...
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