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CAMPAIGN REPORT ON TOP EUROPEAN NEWSPAPERS: Taking on Germany's print giants - The German newspaper market is successful but conservative. Can newcomers such as the Financial Times Deutschland make any real headway there, Andy Fry asks

the relationship with advertisers is a breath of fresh air'. Sohnius is stronger in her praise, describing the FTD ... edition. 'Pearson owns newspapers in Spain and France but Germany was a hole for us,' he says. 'We ...

CAMPAIGN REPORT ON TOP EUROPEAN NEWSPAPERS: Taking on Germany's print giants - The German newspaper market is successful but conservative. Can newcomers such as the Financial Times Deutschland make any real headway there, Andy Fry asks

the relationship with advertisers is a breath of fresh air'. Sohnius is stronger in her praise, describing the FTD ... edition. 'Pearson owns newspapers in Spain and France but Germany was a hole for us,' he says. 'We ...

Mother bolsters its creative team with Argentine signings

Mother is expanding its creative department with the hiring of an award-winning team from Argentina. Carlos Bayala and Gaby Scardaccione join from Buenos Aires, where they have been based throughout their careers. Bayala worked as a creative director at Young & Rubicam from 1992 until 1996 before ...

CAMPAIGN REPORT ON EUROPEAN MEDIA: Sites on Europe - Is a pan-Euro outdoor campaign feasible, or do different markets require campaigns tailored to their particular conditions. Emma Hall investigates

-European consistency. France and the UK are way ahead of the rest of the region. In France, 12 per cent ... , Sweden and France. ...

CAMPAIGN REPORT ON EUROPEAN MEDIA: Sites on Europe - Is a pan-Euro outdoor campaign feasible, or do different markets require campaigns tailored to their particular conditions. Emma Hall investigates

-European consistency. France and the UK are way ahead of the rest of the region. In France, 12 per cent ... , Sweden and France. ...

LineOne loses two from senior management team

was creative services director at Delphi. He previously ran a Minitel interactive services business in France ...

LineOne loses two from senior management team

was creative services director at Delphi. He previously ran a Minitel interactive services business in France ...

 

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.