CAMPAIGN REPORT ON TOP EUROPEAN NEWSPAPERS: Taking on Germany's print giants - The German newspaper market is successful but conservative. Can newcomers such as the Financial Times Deutschland make any real headway there, Andy Fry asks
24 Nov 2000 | by ANDY FRY
the relationship with advertisers is a breath of fresh air'. Sohnius is stronger in her praise, describing the FTD ... edition. 'Pearson owns newspapers in Spain and France but Germany was a hole for us,' he says. 'We ...



