Foot Locker appoints AMV to European advertising task
24 Nov 2011 | by Anne Cassidy
Locker across Europe. BBDO New York will create new work for Foot Locker that will air during ...
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The Annual 2011: Top 10 worst celebrity ads
19 Dec 2011
. Quite how this ad, created by the Paris-based Leg, came to air is still a mystery, simply because we can ...
Ugg to review media in European markets
27 Oct 2011 | by Katherine Levy
The review covers the UK, France, Belgium and the Netherlands, and it is understood that the ad budget across all four countries amounts to around 6 million. Ugg's UK incumbent is Cream Media, which looks after luxury fashion brands including Kurt Geiger and Karen Millen. It is understood ...
Matalan pushes spring clothing range with picnic ad
06 Apr 2011 | by Ed Owen
they view it." A second film will air in the summer, with both ads backed by a print campaign ...
UK adspend returns to double digit growth
12 Oct 2010 | by Katherine Levy
-digit increases in major regional markets including the UK (10.7%), Germany (9.6%), and France (11 ...
Mother beats Publicis to New Look account
07 Oct 2010 | by Anne Cassidy
, Ireland and France in April. The ads featured on small billboards and ran alongside a magazine campaign ...
Public to choose winner of new YouTube Ad of the Year award
06 Sep 2010 | by Noelle McElhatton
themselves will choose the outright winner. Any ad that has run on YouTube, or was aired on TV ...
Nike and Foot Locker kick off celeb-packed Air Max campaign
12 Aug 2010 | by Sara Kimberley
Nike and Foot Locker are launching a pan-European campaign to promote the new Air Max 90 trainer...August 15 in the UK and August 23 across France, The Netherlands, Spain and Italy. To celebrate ... edition Air Max 90 wristband featuring the shoe colours from Foot Locker stores. The microsite also ... Air Max 90. ...
KR Media picks up UK Gant account
12 Aug 2010 | by Mark Banham
The agency, a joint-venture between MediaCom and the France-based KR Media, won the account after a competitive pitch against other networks. Arena Red, the specialist fashion and luxury arm of Arena Media, had previously worked on the UK portion of the account, but this is understood to have been ...
Gucci appoints ZenithOptimedia to media account
03 Aug 2010 | by Ian Darby
Gucci Group has appointed ZenithOptimedia to handle its media in the UK, France and in most markets...The move follows an international review process that began last year and had already seen ZenithOptimedia land the $45m US Gucci account. ZenithOptimedia and its sister Publicis agency Digitas will now handle media planning and buying in the UK, France and markets in Asia excluding Japan for Gucci brands ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
