CityJet hands £4m ad account to Beta
04 May 2012 | by Sara Kimberley
for CityJet, a subsidiary of Air France, will be rolled out in the summer across TV, digital and direct ...
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Center Parcs TV ad banned
16 May 2012 | by John Reynolds
The TV ad, created by Beattie McGuinness Bungay, aired on 23 January. It showed families taking part in outdoor activities and included a voiceover that said: "What would you like your children to inherit? A house? A clock? The family silver? Or something a little more valuable? The on-screen text ...
Razorfish scoops Emirates social media business
19 Apr 2012 | by Anne Cassidy
existing customers. Emirates is hoping to catch up with rivals such as American Airlines and Air France ...
Work debrief - Brands play part in Virgin Media's buffer experience
01 Mar 2012 | by Andrew Stephens
Valley's "The Churned", which aired during the Brit Awards last week, the campaign took four months ... days and we've only aired one Yeo Valley spot. That said, the spot we have aired has resulted ...
CityJet calls £4m advertising pitch
12 Jan 2012 | by Sara Kimberley
The carrier, which is a subsidiary of Air France, is reviewing the account through Creativebrief. Euro RSCG currently handles the business, having been appointed in March 2009 after a shoot-out against Grey London. The majority of the account will be focused in the UK but will include some European ...
Saga aims for class in cruise spot
05 Jan 2012 | by Daniel Farey-Jones
this week and will air until 15 January as part of a media plan booked by PHD. It will be followed by print ...
The Annual 2011: Top 10 worst celebrity ads
19 Dec 2011
. Quite how this ad, created by the Paris-based Leg, came to air is still a mystery, simply because we can ...
Pitch update
13 Oct 2011
Media agencies have been kept busy these past few weeks, with pitches taking place for Air France...agencies are recovering from a pitch last week for Air France, in which its international business is up ... , which was held at Air France's headquarters in Paris. It's crunch-time on the 90 million DFS ...
Air New Zealand backs Skycouch with quirky videos
05 Oct 2011 | by Daniel Farey-Jones
Air New Zealand has launched a series of online videos in the US, featuring sheep twins, Playboy...In March, Air New Zealand extended its relationship with Albion, the incumbent agency on its pan ... West Coast for the airline. The quirky ads focus on Air New Zealand s Skycouch concept, which allows ... London, which has worked with Air New Zealand since 2008, last year launched a press and outdoor campaign ...
Eurostar reviews creative agency roster
12 Sep 2011 | by Sara Kimberley
The high-speed rail service is seeking a roster of agencies. The appointed agencies will be responsible for all of Eurostar's advertising across UK, France and Belgium, as well as emerging markets. Eurostar is handling the process in-house as it prepares to introduce a more consistent brand personality ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
