Russian Standard calls global ad review
26 Jan 2012 | by Anne Cassidy
was appointed to the global creative account in October 2008. It beat agencies from France, Russia and the US ...
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London 2012: Official sponsors' activity
26 Jan 2012 | by Kate Magee
also secured rights to use Olympic branding on PR and marketing in France, through a separate deal ... businesses in Hungary and Poland and athletes from those countries, as well as the UK and France, are among ...
W+K Honda campaign lands top Anna award
25 Jan 2012 | by Anne Cassidy
for the Air New Zealand "forget everything you know about flying" work. ...
Government plans to exempt in-house lobbyists from register 'could be illegal'
25 Jan 2012 | by Matt Cartmell and John Owens
to requirements. But Elizabeth France, chairman of UKPAC, said it would relaunch its own register within weeks ...
Sector Analysis: Television in 2012
25 Jan 2012 | by Mike Fletcher
to action and one tweet posted every second it airs." Leila Gould, head of TV for Total Media, knows ...
Appointment to View: The making of the More4 idents
25 Jan 2012 | by Georgina Brazier
filmed. 4Creative's Chris Wood, head of on-air promotions More4, said: "From 'Grand Designs', to ... the right music to emphasise this. The idents aired for the first time on Monday (23 January). ...
Facebook contributes £2.2bn to UK economy
24 Jan 2012 | by Sarah Shearman
, across the UK, France, Germany Spain and Italy, will be able to claim up to 100 of ad credits to use ...
Durex campaign promises to help couples get in sync
24 Jan 2012 | by Loulla-Mae Eleftheriou-Smith
The campaign by Euro RSCG London will launch on YouTube on 1 February, before airing on UK channels ITV and Channel 4 at the end of the month. The activity will be supported by a Facebook game called "How in-sync are you?". The campaign shows two turntables playing 'Let's Get it On' by Marvin ...
Forward Thinking Essays 2012: Upwardly mobile radio, Mark Barber, Radio Advertising Bureau
24 Jan 2012 | by Mark Barber, Radio Advertising Bureau
dimension for sponsor Windows 7. Similarly, Kiss enhanced engagement with its recent BlackBerry on-air ...
Weight Watchers France 'treat yourself better' by Fred & Farid Paris
23 Jan 2012
The latest Fred & Farid Paris campaign for Weight Watchers France was shot and directed by Rankin....The ad has been running in France this month. ...
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