Trading places: this week's people moves
20 Jan 2012 | by Daniel Farey-Jones
joined head of copy from EHS4D. ( Campaign ) DLKW Lowe has poached Dye Holloway Murray's Frances Leach ...
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Think BR: Who's afraid of mobile payments?
20 Feb 2012 | by Suraya Randawa
In our October 2011 Global @dvisor online survey conducted across 17 countries, under a quarter of mobile phone users in Great Britain, France and Germany showed an interest in using Near-Field Communication (NFC) or smartphone apps for retail and person-to-person mobile payments. This is compared ...
Staples readies pan-European social media push
12 Dec 2011 | by Matthew Chapman
, which include the UK, France, Italy, Germany and Spain. Staples will use social media to drive its ...
Think BR: Solving the superficiality of China's brand language
26 Oct 2011 | by Howard Milton
Together with their flags, most first world countries have an in-built sense of design which marks them out. Think Scandinavia, Italy, France, Russia and it isn t hard to see the picture. The recent furore over the fake Apple stores in China served to highlight a simple truth. China ...
When celebrity endorsements go wrong
23 Aug 2011 | by Matt Williams
to scandal, thanks to an endless airing of dirty celebrity laundry in recent years. But, a note ...
Trading places: this week's people moves
24 Jun 2011 | by Ben Bold
, currently chief executive of SMG France, will add to his title executive vice-president of emerging markets ...
Digital picture of Europe shows social media driving engagement
04 May 2011 | by Ed Owen
users and France with 42.3 million. The Dutch, while spending the most time online, also viewed ...
Sony spitting ad cleared by watchdog
06 Oct 2010 | by John Reynolds
The TV ad, created by Anomoly, aired in April and featured young boys and girls playing football in a large stadium full of spectators. During the match, one of the footballers turns away and spits ... airing, said it was surprised by the number of complaints it received. Furthermore, Clearcast argued ...
Asda wins tussle with Tesco over price statistics
15 Sep 2010 | by John Reynolds
The ad, which was created in-house, aired on TV in September last year. It showcased a range of foods on offer at Tesco, including pizzas and fresh vegetables, and claimed they were cheaper than Asda ... , which vets TV ads before airing, said it had been assured by Tesco that the full data set ...
Daily Mail's Tesco coupons offer ad banned
15 Sep 2010 | by John Reynolds
The TV spot, which aired in September last year, said: "In today s Daily Mail, save 10 off your shopping at Tesco. Get your money off coupons only in today s Daily Mail". On-screen text said: "Terms ... they air, said it believed the ad included all of the material information about the offer ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
