Branding brief: Air France unveils revamped logo
24 Feb 2009
Air France has unveiled a revamped logo, created by French consultancy Brand Image Desgrippes
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Air France hands business to Rapp Collins
31 Jul 2003 | by Staff,
LONDON - Air France has handed its £30m global direct marketing business to Rapp Collins following
Digital brief: Air France launches viral campaign
20 Jun 2007
Air France has launched a viral campaign to promote its Belfast-London route. A game called
Apple recruits Air France marketer for European role
08 Jul 1999 | by BEN ROSIER
Apple Computer has ended its six-month search for a European brand chief, appointing Air France...Apple Computer has ended its six-month search for a European brand chief, appointing Air France marketing head Bruno Didier as its new vice-president of marketing for Europe, Middle East and Africa ... . Prior to Air France, Didier was head of PC products for Compaq in Europe, Middle East and Africa ...
MEDIA: Air France and Orange scrap 'wrapping' plans
30 Jan 2003 | by TANIA MASON
Air France and Orange have both abandoned plans to wrap County Hall in a massive advertising...scuppered several deals by taking so long to approve them that the advertisers gave up. Orange and Air France were the furthest advanced, according to sources close to the issue. Mega Profile, the giant ...
DIRECT BRIEFS: Air France and Orient Express sign up to Buy and Fly!
29 Nov 2001
Air France and the Orient Express are the latest brands to sign up to Buy and Fly!, the travel reward programme operated by Landround. Buy and Fly! was launched in May 2000, and features 17 of the world's airlines. Separately, Diner's Club has launched a promotional campaign through Buy and Fly ...
MEDIA: Papers’ flight offer
10 Sep 1998 | by RAYMOND SNODDY, media editor of The Tim
The Guardian and The Observer, in association with Air France, are offering readers the chance...The Guardian and The Observer, in association with Air France, are offering readers the chance to fly to 80 destinations with up to 50% off air fares by collecting tokens from both papers. ...
Opodo delays TV launch following crisis in air travel
21 Feb 2002
-known airline brands including British Airways, Lufthansa, Iberia and Air France, Opodo aims to undercut ...
MEDIA BRIEF: ITV seeks sponsor for Tour de France
19 Jun 2003
ITV is seeking a sponsor for its coverage of the Tour de France, which starts on ITV2 on July 5
MEDIA BRIEFS: Halfords to sponsor ITV coverage of Tour de France
11 Jul 2002
Halfords is to sponsor ITV1 and ITV2's coverage of the Tour De France 2002 in a deal negotiated
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
