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Judge and Jury: World’s fastest offer needed an equally fast phone response - It would have taken a finger flying at supersonic speed to have stood a chance of getting through on the phone lines for the British Airways pounds 10 Concorde ticket of

The world s favourite airline was anything but that for millions of people on the evening of 11...The world s favourite airline was anything but that for millions of people on the evening ... of modern travel that airlines have trained the British public to bargain hunt. Eager callers ... was that they couldn t get through at all. Perhaps the airline went for the easy option in the mechanics ...

BORDER LINES: Rekta becomes Ketchum affiliate

to Rekta. Ketchum s international clients include Arthur Andersen and Delta Airlines....to Rekta. Ketchum s international clients include Arthur Andersen and Delta Airlines. ...

Saudia puts global PR account up for grabs

The Saudi Arabian airline Saudia is in talks with a number of agencies to take on its global PR...The Saudi Arabian airline Saudia is in talks with a number of agencies to take on its global PR ... promotion and direct marketing accounts since 1992. Saudia is the largest airline in the Middle ... of expanding the number of routes it can offer. The airline currently flies to 50 international ...

INTERNATIONAL: Woldsdal votes Norvik chairman

director of Scandinavian airline SAS. He replaces Morten Polmar, who will remain on the Woldsdal ...

NEWS: PR EUROPE

the account without a competitive pitch. The airline already operates cut-price flights to Edinburgh ...

FOCUS: INTEGRATED MARKETING; Mixing the right recipe for success

reports Who would dream of painting an airliner blue to promote a soft drink? Have the audacity ...

 

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