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LONDON - American Airlines is aiming to tempt London commuters to visit the US with a Valentines...The drive will see a team dressed as airline cabin crew handing out Hershey's Chocolate Kisses ... it in the morning peak travel time. The drive is part of the airline's long-running campaign at Bank station ... -o-lator, for its "American Airlines -- the American State at 35,000 feet" drive. "Following the success ...
LONDON - American Airlines is looking for an agency to handle its European customer relationship...The airline is contacting agencies directly with a brief that centres on boosting online bookings. American Airlines was hit hard by the attacks on the World Trade Center in September 2001. It has relied ... in an attempt to establish itself as the main airline for flights between the UK and the US. The carrier ...
LONDON - Continental Airlines has chosen Neolane's customer communications software to help...The airline will use the Neolane software platform to create one-to-one personalised marketing ... the business to create and automate personalised campaigns. Martin Braisby, Continental Airlines marketing ... next month to frequent business and leisure flyers to the US. The push comes before the airline ...
members' magazine, Airlines International....The title will be distributed to senior management within its 265 member airlines, which account for 94% of international scheduled air traffic. Following its relaunch later this year IATA intends to increase the title's frequency from six to 10 issues a year, and add governments and associates from ...
LONDON - Liquid Communications has been appointed by Scandinavian Airlines to handle its direct...as Scandinavia's flagship airline brand and has a great reputation, but the airline hadn't really done much ... its first campaign for the airline to the business market in a couple of weeks' time as a "teaser ... to compete with low-cost airlines such as EasyJet and Ryanair and the weekend break market. SAS was formed ...
LONDON - Continental Airlines has agreed a headline sponsorship deal with a 10-night dance...-president of marketing programmes at Continental Airlines, said: "The historic London setting offers us the perfect ...
LONDON - Monarch Airlines is ditching its traditional printed brochures and above
LONDON - United Airlines is pushing its loyalty programme Mileage Plus with an online advertising
LONDON - Scandinavian Airlines is planning a two month long press, mailing and web campaign...The campaign for the airline, which begins at the end of May and runs until July, will target 25,000 members of the airline s EuroBonus frequent fliers club by email. A series of national press ads is also ... and EuroBonus members invited to enter the airline s prize draw. The prizes on offer are three pairs of flights ...
Singapore Airlines is putting its direct marketing account up for pitch following the completion...The review will be handled in-house. Earlier this month, the airline shifted its advertising ... Airlines said: 'In line with (our) commitment to regularly review the procurement of goods and services, market reviews will become a more common feature.' The airline will continue to use the Singapore Girl ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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