06 Jan 2011
| by Sara Kimberley
Discovery Channel has signed up Singapore Airlines for a major year-long sponsorship deal across...Gillman of MEC Access, and Tony Lusk of Singapore Airlines, aims to raise awareness of the airline ...
the Singapore Airlines Airbus A380 passenger jet.
The partnership will be reflected online with a co-branded luxury travel microsite, which will include articles on Singapore Airlines latest cabin products ...
17 Apr 2009
| by Emma Barnett
LONDON - Singapore Airlines has appointed TradeDoubler, the digital performance marketing company...The airline company aims to boost its internet presence and sales in the travel market through TradeDoubler's affiliate network. Working with TradeDoubler, Singapore Airlines intends to develop a more ...
a strong affiliate programme in place." The airline has increase its online sales via its e ...
15 Mar 2011
| by Katherine Levy
Singapore Airlines has implemented digital versions of its in-flight magazines in a bid to reduce...Singapore Airlines has abandoned the paper version of three of its in-flight titles on two of its Boeing 777-300 ER carriers.
The airline has worked with SmartPapers Aviation to replicate the content of its magazines as digital-only products, available on screens on the back of airline seats ...
30 Jan 2009
| by Arif Durrani
LONDON - Mediaedge:cia has retained the global £35m media account for Singapore Airlines, including...The decision extends an eight-year relationship between Singapore Airlines and MEC and follows a ...
due to a conflict with key client Emirates. Singapore Airlines' vice-president of public affairs ...
". According to The Nielsen Company, Singapore Airlines spent 3.4m on media in the UK in the 12 months to 30 ...
17 Jul 2009
| by Maisie McCabe
LONDON - Turkish Airlines has booked a 12-month holding on JCDecaux's newly launched welcome site...The site is part of a multimedia campaign booked directly by the airline that will include other ...
, director of Turkish Airlines, called it "a perfect opportunity" for the airline to "communicate with its customers" and raise "awareness" of the quality of Turkish Airlines' service and the destinations it offers ...
25 Sep 2009
| by John Reynolds
the customer magazine for KLM Royal Dutch Airlines....of the title, called Holland Herald. Editorial content includes airline products, services and retail offering. Holland Herald has a print run of 120,000 and is available to passengers on its airline flights ...
of in-flight titles, including magazines for Brussels Airlines, Thai Airways and Thomas Cook. ...
27 Oct 2009
LONDON - Ink Publishing has secured the brief to publish a magazine for South African airline...claims to be one of the fastest-growing airlines in Africa. Its routes connect cities ...
of the airline's destinations written by a local writer. Ink publishes magazines for Air Macau, Bangkok Airways, Brussels Airlines, Ryanair and Thai Airways. ...
19 Oct 2009
| by Olly Groome
LONDON - Ink Publishing has been chosen by Spanish airline Vueling to publish its in...-flight title was previously published by Ink. The combined airline expects to carry 11 million passengers ...
09 Oct 2009
| by John Reynolds
Airline Retail Conference and Airline Retail News magazines from Ultramarine Partnership....Ink, the publisher of more than 30 airline titles, has been looking to expand its portfolio ...
, the chief executive of easyJet, and Tim Jeans, managing director of Monarch Airlines. Max Williams, the founder of ARC, will stay with the business, whose airline clients include Thomas Cook, bmi, Ryanair ...
21 Mar 2011
| by Sarah Johnson
Airlines and travel agents target newspaper readers today with deals and summer offers for flights....?". Similar ads also appear in The Times and The Guardian.
Malaysia Airlines takes out a full page ...