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OFT threatens fines for 'misleading' pricing

Budget airlines and other sectors may need to watch their step after the Office of Fair Trading...impression of the price. No sector or brand was mentioned specifically by the OFT, but budget airlines ... , and gave the relative costs of equivalent flights of all three airlines on its website. Other sectors ...

Paper Round (13 July) - Which brands are advertising in the national press?

The holiday season is truly underway with airlines and travel companies filling ad space across all...Ryanair pushes various summer deals in today s papers, as it searches for a new PR agency . The budget airline takes an ad in The Guardian promoting 40% off all fares. An ad in The Independent highlights a one-way flight to Ireland from 10, and it advertises flights to Frankfurt for 10 in The Daily ...

London Olympics unveils final sponsor categories

LONDON - Sportswear and airline have been named as the final two domestic partner categories

Etihad Airways sponsors Ferrari F1 in £60m deal

The airline has agreed the deal with the Italian scuderia, or team, thought to be worth 60m across three years. The Abu Dhabi-based airline s name will feature prominently on the rear wing ... to the airlines existing high profile portfolio of sports sponsorships, which includes Chelsea Football Club ...

Renault launches first European iAd

, AB InBev, Unilever, Turkish Airlines and Absolute Radio will also be serving ads on the European ...

Darling's first budget: what it means to marketers

Travel Air passenger duty has been scrapped and replaced with a single tax per flight to encourage airlines to operate fuller flights. The tax will be based on emissions created by each aircraft, providing airlines with an incentive to operate new and more fuel-efficient planes. The move will close a ...

Paper Round (26 August) - Which clients are advertising in the national press?

deals, alongside other long running discount offers from several airlines. And The Times pushes its ...

Publicis extends grip on Renault accounts globally

. Its clients include American Express, Delta Airlines and IBM. The deal significantly expands ...

Paper Round (30 July) - Which brands are advertising in the national press?

buying goods, such as the iPhone, at the airport. BMI airlines runs a front page strip ad on The Daily ...

The Work: New Campaigns - The World

is flat and two-dimensional. UNITED AIRLINES - DRAGON - US Project: Dragon Client: John Tugue, executive vice-president, United Airlines Brief: Focus on the relationship between a father and his son when ... dreams of his adventures is the premise for Fallon Minneapolis' latest execution for United Airlines ...

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.