29 Jan 2010
| by Maisie McCabe
Alberto-Culver, the American packaged goods company and owner of Simple Health & Beauty, has...the purchase of Simple Health Beauty in December 2009. In the UK, Alberto-Culver's 15m account includes ...
and Aegis media agency Carat.
The Alberto-Culver account in the US is understood to be worth a further ...
include Wieden Kennedy, Campbell-Mithun (part of Interpublic Group of Cos.) and Aegis' Carat.
Alberto-Culver ...
27 Jul 2010
| by Katherine Levy
Alberto Culver, the beauty products giant, is set to split its estimated £150m global media duties...of that allocated to the UK. Last year Alberto Culver spent 11.8 million in the UK according to figures from ...
. Alberto Culver was unavailable for comment. Alberto Culver counts St. Ives and Noxzema skincare among its ...
creative account, while Alberto Culver's skin-care brands were handled by Wieden + Kennedy in New York ...
08 Dec 2010
| by Maisie McCabe
VO5, the haircare brand owned by Alberto Culver, is boosting its marketing activity aimed at male...is to acquire Alberto Culver in a $3.7bn cash deal.
Alberto Culver also owns the TRESemme and Simple hairand ...
connections' with audiences.
In July, Alberto Culver split its global media duties, worth an estimated 150 ...
10 Mar 2011
| by Maisie McCabe
TRESemmé, the Alberto Culver hair care brand, has signed a deal to sponsor the British and Irish...The partnership was negotiated by Alberto Culver's media agency Carat with Sky Media, following a change in broadcasting guidelines on product placement introduced last Monday (28 February).
The deal follows the placement of a Nestl coffee brand Dolce Gusto machine on ITV1 programme 'This Morning ...
12 Apr 2006
Alberto-Culver is considering spinning off its consumer goods and beauty retail businesses after a
16 Sep 2010
| by Mark Banham
The weekly title features launch advertisers including Talk Talk, Nokia, Alberto Culver and Dell. It is published by Haymarket Network in conjunction with FremantleMedia Enterprises and Syco Entertainment.
The title, which has a cover price of 1.95, is mainly aimed at a female readership. The launch team ...
15 Jun 2010
| by Sara Kimberley
launched ad-funded service Stardoll TV. Sponsored by Alberto Culver-owned cosmetics brand Simple, the first ...
12 Apr 2010
| by Maisie McCabe
beauty giant Alberto Culver in December 2009. He was also managing director of consumer products ...
10 Jul 2009
| by Ben Bold
The Alberto Culver-owned brand's endorsement builds from tomorrow (Saturday), when idents will appear across back-to-back repeats of the first season of Make Me A Supermodel on Living 2. The sponsorship proper commences on 13 July, during the transmission of the second series on Living ...
25 Feb 2011
| by Mark Banham
Alberto Culver and L'Oreal.
The 56-page supplement magazine is led by editor Mark Hayman, currently ...
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