AMV BBDO to retain Wella in UK despite BBDO global loss
19 Aug 1998
worth of rival Alberto-Culver business to take on the pan-European assignment. BBDO in Germany ...
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AMV BBDO to retain Wella in UK despite BBDO global loss
19 Aug 1998
worth of rival Alberto-Culver business to take on the pan-European assignment. BBDO in Germany ...
Wella global review threatens AMV’s position
03 Apr 1998 | by JOHN TYLEE
12 million worth of Alberto-Culver business to take on the pan-European assignment. ...
DESIGN: Brave moves into radical redesigns - A sound strategy is the key to success for design changes, writes Pamela Buxton
22 Mar 2001 | by PAMELA BUXTON
if the packaging fails to satisfy customer aspirations. This was the case with Alberto-Culver's new look ... Alberto-Culver was looking for a 25% increase in sales when it embarked on a radical packaging revamp ... in part by a 20% larger product range) and Alberto-Culver has achieved its aim of attracting new ...
X Factor magazine hits Tesco shelves
16 Sep 2010 | by Mark Banham
The weekly title features launch advertisers including Talk Talk, Nokia, Alberto Culver and Dell. It is published by Haymarket Network in conjunction with FremantleMedia Enterprises and Syco Entertainment. The title, which has a cover price of 1.95, is mainly aimed at a female readership. The launch team ...
Stardoll to support Paramount's Shrek Forever
15 Jun 2010 | by Sara Kimberley
launched ad-funded service Stardoll TV. Sponsored by Alberto Culver-owned cosmetics brand Simple, the first ...
REVIEW: Marketing and advertising news in the week’s press
08 Oct 1999 | by ANNA GRIFFITHS
to prevent him from becoming president of the rival company, Alberto-Culver International. P ...
AMV, Euro RSCG and W&K land D&AD Pencils
26 Apr 2012 | by Campaign staff
was awarded two Pencils for its "pageant" spot for Alberto Culver VO5 in the Direction for Film Advertising ...
Unilever ups ad and promotional spend by £124m
02 Feb 2012 | by John Reynolds
division and US group Alberto Culver, the company behind beauty brands Simple and VO5. Some of Unilever ...
TRESemmé readies sponsorship campaign for Britain's Next Top Model
27 Jun 2011 | by Loulla-Mae Eleftheriou-Smith
the first product placement deal signed by Sky, negotiated with Sky Media. Alberto Culver was recently ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
